ppc-analytics SKILL.md skillA
ppc-analytics from coupler-io/skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add coupler-io/skills/ppc-analytics@v0.2.0Pins v0.2.0 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- coupler-io/skills
- Path
marketing-and-ads/ppc-analytics/SKILL.md- Versions recorded
- 8
- Latest version
- v0.2.0, committed Oct 21, 2026
- First version recorded
- Jul 23, 2026
- Size
- 20,185 bytes
- Repository stars
- 40
- License
- MIT
Analyze paid-ads (PPC) performance over your connected Coupler.io ad data — spend, impressions, clicks, CTR, CPC, CPM, conversions, CPA, ROAS — with per-platform funnel traces, an efficiency-first comparison table, brand vs non-brand splits, budget pacing, and a weekly PPC review. Use this skill when the user asks "how are my ads performing", "weekly PPC report", "why did CPA spike", "ROAS by platform", "Facebook vs Google Ads", "am I overspending my ad budget…
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# PPC Performance Across Ad Platforms Compares your ad platforms side by side on spend, CPA and ROAS without double counting conversions. PPC Performance Across Ad Platforms is a Coupler.io AI agent skill that works with live data from Facebook Ads (Meta Ads) and Google Ads. Analyze paid-ads performance across whatever ad platforms the user has connected — answering plain-language questions about ad spend, delivery, and return with grounded numbers computed from their own data. Built for marketing agencies and eCommerce businesses (business owners and marketing managers): agencies care most about cross-channel comparison and cost efficiency; eCommerce cares most about ROAS and revenue. The senior-analyst outcome: a per-platform read of the paid funnel, an efficiency-ranked platform comparison, budget pacing against plan, and an honest treatment of attribution — never a naively blended number. ## Step 0 — Context Check (pre-requisite · HARD GATE) …
Read the whole file at its exact version.
How to install
mdr add coupler-io/skills/ppc-analytics@sha256:ed13f52fd4e722cdThe line at the top of this page pins the label v0.2.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_h7dgalqvksqrv2fv)
4 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 8 versions of this file, between Jul 23, 2026 and Oct 21, 2026, about one every 13 days.
| version | committed | commit | size | audit | |
|---|---|---|---|---|---|
| v0.2.0 latest | 2026-10-21 | e36545f | 20,185 B | A | view · diff |
| v0.2.0 | 2026-10-16 | 23c7ddb | 19,946 B | A | view · diff |
| v0.2.0 | 2026-10-13 | e5eb5e8 | 17,790 B | A | view · diff |
| v0.2.0 | 2026-10-12 | 3a5f5c7 | 17,790 B | A | view · diff |
| v0.2.0 | 2026-09-15 | 27fdef5 | 19,776 B | A | view · diff |
| v0.2.0 | 2026-08-27 | ea5b9df | 17,620 B | A | view · diff |
| v0.2.0 | 2026-08-26 | 260c8c0 | 17,609 B | A | view · diff |
| v0.2.0 | 2026-07-23 | 58d8101 | 17,532 B | A | view |
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (20185 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
coupler-io/skills · 40 stars · license MIT · pushed 2026-10-30 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_h7dgalqvksqrv2fv GET https://markdownregistry.com/api/v1/resolve?ref=coupler-io/skills/ppc-analytics GET https://markdownregistry.com/api/v1/blob/ed13f52fd4e722cdac6cdd99029c55d28aff02a362256e1b15e1fc5bf038d344
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.