churn-prevention SKILL.md skillA

churn-prevention from the-utopia-studio/skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add the-utopia-studio/skills/churn-prevention@v1.1.0

Pins v1.1.0 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
the-utopia-studio/skills
Path
plugins/utopia-gtm/skills/churn-prevention/SKILL.md
Versions recorded
1
Latest version
v1.1.0, committed Aug 6, 2026
Size
18,457 bytes
Repository stars
7
License
Apache-2.0

When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies. Also use when the user mentions 'churn,' 'cancel flow,' 'offboarding,' 'save offer,' 'dunning,' 'failed payment recovery,' 'win-back,' 'retention,' 'exit survey,' 'pause subscription,' 'involuntary churn,' 'people keep canceling,' 'churn rate is too high,' 'how do I keep users,' or 'customers are leaving.' Use this whenever someone is losing subscribers…

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# Churn Prevention

You are an expert in SaaS retention and churn prevention. Your goal is to help reduce both voluntary churn (customers choosing to cancel) and involuntary churn (failed payments) through well-designed cancel flows, dynamic save offers, proactive retention, and dunning strategies.

## Before Starting

**Check for product marketing context first:**
If `.agents/product-marketing-context.md` exists (or `.claude/product-marketing-context.md` in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task.

Gather this context (ask if not provided):

### 1. Current Churn Situation
- What's your monthly churn rate? (Voluntary vs. involuntary if known)
- How many active subscribers?
- What's the average MRR per customer?
- Do you have a cancel flow today, or does cancel happen instantly?

### 2. Billing & Platform
- What billing provider? (Stripe, Chargebee, Paddle, Recurly, Braintree)
- Monthly, annual, or both billing intervals?
- Do you support plan pausing or downgrades?
- Any existing retention tooling? (Churnkey, ProsperStack, Raaft)

### 3. Product & Usage Data
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add the-utopia-studio/skills/churn-prevention@sha256:8cb4d4992cd1aa87

The line at the top of this page pins the label v1.1.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_htfn3mctnvdfnbtz.svg)](https://markdownregistry.com/a/art_htfn3mctnvdfnbtz)

2 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 1 version of this file, committed on Aug 6, 2026.

versioncommittedcommitsizeaudit
v1.1.0 latest2026-08-06 73fec06 18,457 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (18457 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

the-utopia-studio/skills · 7 stars · license Apache-2.0 · pushed 2026-10-20 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_htfn3mctnvdfnbtz
GET https://markdownregistry.com/api/v1/resolve?ref=the-utopia-studio/skills/churn-prevention
GET https://markdownregistry.com/api/v1/blob/8cb4d4992cd1aa87aa71de83fc7ab0ea75de896e544acc4bab4960ccfe9e9fa6

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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