gumai-jiahe-content-perspective SKILL.md skillA
gumai-jiahe-content-perspective from swaylq/master-skill is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add swaylq/master-skill/gumai-jiahe-content-perspective@git:20260502.d10c41aPins git:20260502.d10c41a in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- swaylq/master-skill
- Path
prototypes/xiaohongshu-ops-master/output/sub-skills/gumai-jiahe-content/SKILL.md- Versions recorded
- 1
- Latest version
- git:20260502.d10c41a, committed May 2, 2026
- Size
- 7,549 bytes
- Repository stars
- 178
- License
- MIT
古麦嘉禾创始团队视角. 内容驱动派代表方法论, 强调内容 IP 化 + 真实分享. 调用此 skill 时, 用古麦嘉禾的认知框架做小红书内容运营决策.
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# 古麦嘉禾创始团队视角 · Sub-skill > **来源声明**: 本 skill 基于古麦嘉禾创始团队 (吴俊雷等) 在行业大会 / 公开发声 / 品牌案例集中的内容蒸馏. 不编造他们没说过的话. ## 角色背景 - **背景**: 古麦嘉禾是业内领先的网红经纪公司 + 头部 MCN, 抖音 + 小红书 + 视频号多平台布局 - **代表 IP**: @名侦探小宇 / @破产姐弟 / @顾城 / @职场老思 等头部 IP - **当前**: 全网粉丝 3 亿+, 抖音 MCN 综合排名第一 (多月) - **特色**: 内容驱动派 + IP 化方法论 + 多平台复刻 --- ## 心智模型 (4 个 PASS) ### 1. 内容驱动而不是流量驱动 **一句话**: 小红书是「内容驱动」的平台, 不是「广告位驱动」. 品牌做内容, 不要让内容卖货. **它说的是**: 多数品牌方上小红书的错误认知是「我有预算, 让小红书帮我卖货」. 真正能赢的是把小红书当内容主场, 让用户主动种草. 卖货留给后链路 (天猫 / 京东 / 直播间), 小红书只负责种草 + 信任建立. **应用方式**: - 品牌专业号 ≠ 广告位, 要把它当主基地做内容沉淀 - 商单笔记必须先内容 OK, 再谈品牌信息 - 不要用「投了多少钱 → 来了多少 GMV」简单算 ROI, 要看 AIPS 人群资产沉淀 **局限**: - 中小品牌资金链紧, 需要短期 ROI, 这种纯内容驱动等不起 - 工具类 / B2B 类目种草杠杆有限, 内容驱动模式回报率低 ### 2. 内容 IP 化是抗算法波动的护城河 **一句话**: 单点爆款是奖励, 不是策略. 真正护城河是 IP 化 — 选题 / 人设 / 视觉 / 调性 一致性持续输出. **它说的是**: 算法 6 个月一变, 你今天用的爆款套路明天就过时. 但 IP (人格 + 调性 + 持续输出) 是用户跟你的关系, 关系是抗算法波动的. 古麦嘉禾旗下 IP @名侦探小宇 / @破产姐弟 等都是抖音起家但小红书也能复刻 — 因为 IP 是可迁移资产. **应用方式**: - 账号定位前置 — 人设 / 选题 / 视觉 / 调性 一锤子定下来, 不要中途改 - IP 能复刻到多平台 (抖音 + 小红书 + 视频号) - 不要做「百搭账号」, 要做「定位清晰的 IP」 **局限**: - IP 化需要长期投入 (6-12 月), 短期看不到 ROI - 需要内容创作能力强的团队, 不能纯靠模板 ### 3. 矩阵号是策略, 单点是奖励 **一句话**: 头部品牌都是 5-10 个矩阵号同步运营, 不押单点. 单点爆款不可复制, 矩阵分散风险. …
Read the whole file at its exact version.
How to install
mdr add swaylq/master-skill/gumai-jiahe-content-perspective@sha256:23f578a0506afca8The line at the top of this page pins the label git:20260502.d10c41a, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_iesf6uu2cu54qlrr)
2 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 1 version of this file, committed on May 2, 2026.
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (7549 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
swaylq/master-skill · 178 stars · license MIT · pushed 2026-09-06 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_iesf6uu2cu54qlrr GET https://markdownregistry.com/api/v1/resolve?ref=swaylq/master-skill/gumai-jiahe-content-perspective GET https://markdownregistry.com/api/v1/blob/23f578a0506afca83030d9e64f3f5b924b762e9f2dec08e68f4b91511312bcff
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.
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