Home / coupler-io / skills · marketing-and-ads/facebook-ads/facebook-ads-audience-analysis/SKILL.md · GitHub

facebook-ads-audience-analysis skillA

facebook-ads-audience-analysis is agent-read markdown (skill) from coupler-io/skills: Use for "which audiences are working on Meta", "is my lookalike better than broad", "is retargeting worth it", "who is actually converting", "should I still be running interest targeting", "which age group should I bid on", or "my audiences feel tired" — even when the user never says "audience". This is the targeting read: which audiences earn their spend and which are paying for the same people twice. Meta / Facebook Ads only..

Indexed from public GitHub and served as immutable, content-addressed versions. Install it pinned to an exact SHA-256 with the mdr CLI, and every file is verified against the hash recorded here before it reaches your agent. The deterministic audit below grades the latest version, and the same file always earns the same grade.

What the file says

# Facebook Ads Audience Analysis

**Tells you which audiences earn their spend, and which ones you are paying twice to reach.**

Meta will not tell you which audience a result came from. There is no audience column in the
reporting layer — targeting is a setting, not a dimension — so the only record of what an ad set was
aimed at is the name somebody typed when they built it. That means an honest audience analysis has to
start by admitting what it is reading, and most audience reporting quietly does not.

**What you get back**

- **Cost per result by audience group**, built from the ad set naming convention, with the convention
  stated so you can see what was assumed.
- **Prospecting against retargeting**, with the caveat that retargeting is measured on demand someone
  else created — it always looks cheaper and rarely is.
- **Age and gender performance** with bid-adjustment candidates, and a minimum-volume floor so you are
  not acting on eleven conversions.
- **Audience ageing** — cost per result by how long the ad set has been running against the same
  people, at constant creative, which is what separates a tired audience from a tired ad.
…

Read the whole file at its exact version.

How to install

Latest version
mdr add coupler-io/skills/facebook-ads-audience-analysis@v1.0.0
Exact content
mdr add coupler-io/skills/facebook-ads-audience-analysis@sha256:0fe0f29299503610

Pin to a label to follow the author's releases, or to a sha256 to freeze the exact bytes forever. Either way the resolved hash is written to mdr.lock, and mdr install reproduces it on any machine.

Badge

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Versions

versioncommittedcommitsizeaudit
v1.0.0 latest2026-09-05 62b8094 10,529 BA view

Audit of the latest version

A  17 of 17 checks passed. Deterministic, no model, same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (10529 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

coupler-io/skills · 34 stars · license none · pushed 2026-09-23 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_ixkd7xlcjiep5cle
GET https://markdownregistry.com/api/v1/resolve?ref=coupler-io/skills/facebook-ads-audience-analysis
GET https://markdownregistry.com/api/v1/blob/0fe0f2929950361041bf8424771165ca1c6e40ec9fc0e8d65864b6979cb731ec

Your agent does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

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