channel-strategy SKILL.md skillA

channel-strategy from skillmedev/skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add skillmedev/skills/channel-strategy@git:20261005.bea4ea5

Pins git:20261005.bea4ea5 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
skillmedev/skills
Path
skills/channel-strategy/SKILL.md
Versions recorded
3
Latest version
git:20261005.bea4ea5, committed Oct 5, 2026
First version recorded
Jul 5, 2026
Size
7,136 bytes
Repository stars
19
License
MIT

Picks, sequences, and scales the distribution channels that fit a company's economics, producing a scored channel matrix and a 12-month sequencing plan. Use when someone asks "which marketing channel should we focus on", "should we do paid or content or outbound", "our growth is stalling across channels", "when do we add a second channel", or "is this channel worth scaling". Do NOT use for auditing an existing paid-ads account - use paid-acquisition-audit instead - for the full go-to-market…

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# Channel Strategy

Most startups die from lack of distribution, not lack of product, and the most common self-inflicted wound is spreading effort across ten channels before any single one works. At any given stage, one channel drives the majority of growth; the job is to find it, saturate it, and only then add the next. This skill produces the scored matrix and the sequencing plan that enforce that focus.

## Operating procedure

Work the steps in order - scoring before sequencing, sequencing before spend - because a sequencing plan built on unscored channels is a wish list.

### Step 1: Gather inputs

Collect these before scoring anything. Label guesses as guesses.

1. ACV (annual contract value) or average order value - this alone eliminates channels.
2. Buyer behavior - do buyers search, scroll, get referred, or get sold to?
3. Current channels and their share of new pipeline or revenue.
4. Current CAC and payback per channel, if known (default: unknown, estimate and flag).
5. Gross margin and retention - payback tolerance depends on both.
6. Cash and team constraints - a channel you cannot staff is not a channel.

### Step 2: Inventory the candidate channels
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add skillmedev/skills/channel-strategy@sha256:d970975c20e84ae8

The line at the top of this page pins the label git:20261005.bea4ea5, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_jw4kmbjk66snmzeq.svg)](https://markdownregistry.com/a/art_jw4kmbjk66snmzeq)

3 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 3 versions of this file, between Jul 5, 2026 and Oct 5, 2026, about one every 46 days.

versioncommittedcommitsizeaudit
git:20261005.bea4ea5 latest2026-10-05 bea4ea5 7,136 BA view · diff
git:20260705.a28c4ce2026-07-05 a28c4ce 7,098 BA view · diff
git:20260705.acb55712026-07-05 acb5571 7,142 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (7136 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

skillmedev/skills · 19 stars · license MIT · pushed 2026-10-13 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_jw4kmbjk66snmzeq
GET https://markdownregistry.com/api/v1/resolve?ref=skillmedev/skills/channel-strategy
GET https://markdownregistry.com/api/v1/blob/d970975c20e84ae8ef2c2aaa8bd92af444ceccafeaec0d6113591b9c3bb49f6c

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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Every file in skillmedev/skills

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