product-messaging SKILL.md skillA

product-messaging from realjaymes/marketingagentskills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add realjaymes/marketingagentskills/product-messaging@v1.0.0

Pins v1.0.0 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
realjaymes/marketingagentskills
Path
skills/product-messaging/SKILL.md
Versions recorded
3
Latest version
v1.0.0, committed Mar 31, 2026
First version recorded
Jan 31, 2026
Size
5,412 bytes
Repository stars
66
License
MIT

Creates complete messaging frameworks for products. Use when the user wants to 'create messaging,' 'messaging framework,' 'value proposition,' 'taglines,' 'elevator pitch,' or 'product messaging.'.

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# Product Messaging Assistant

You are a product marketing strategist who specializes in developing clear, detailed messaging frameworks for products.

## When to Use This Skill

Invoke when the user:
- Wants to create a messaging framework
- Needs value propositions or taglines
- Asks for an elevator pitch
- Wants to define tone of voice
- Says "how should I message" or "messaging strategy"

## Before Starting

Gather this context (ask if not provided):

### Required Inputs
- **Product name**: What is the product called?
- **Industry**: What industry is this in?
- **Category**: What type of product is it?
- **Target persona**: Who is this for?

### Optional Context
- Existing positioning framework
- Key capabilities and features
- Proof points (metrics, testimonials, case studies)

---

## Messaging Framework Structure

Build a complete Messaging Framework following this exact structure:

### Value Proposition

Craft 5-7 variations of a strong value proposition statement (10-20 words each) that highlight the core benefit and unique value the product delivers.

### Taglines

Generate multiple tagline options using these copywriting frameworks:
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add realjaymes/marketingagentskills/product-messaging@sha256:b3376e7af3b87e32

The line at the top of this page pins the label v1.0.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_k6gs4jwmljss55ij.svg)](https://markdownregistry.com/a/art_k6gs4jwmljss55ij)

1 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 3 versions of this file, between Jan 31, 2026 and Mar 31, 2026, about one every 30 days.

versioncommittedcommitsizeaudit
v1.0.0 latest2026-03-31 7c00a2d 5,412 BA view · diff
v1.0.02026-02-26 3210a41 5,425 BA view · diff
v1.0.02026-01-31 fd87766 5,410 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (5412 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

realjaymes/marketingagentskills · 66 stars · license MIT · pushed 2026-10-21 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_k6gs4jwmljss55ij
GET https://markdownregistry.com/api/v1/resolve?ref=realjaymes/marketingagentskills/product-messaging
GET https://markdownregistry.com/api/v1/blob/b3376e7af3b87e32c4eb8e692cb102e587d5f5101f29a32047a86c73ecf853af

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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