gtm-motions SKILL.md skillA

gtm-motions from stefanoskarakasis/product-marketing-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add stefanoskarakasis/product-marketing-skills/gtm-motions@v1.2.0

Pins v1.2.0 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
stefanoskarakasis/product-marketing-skills
Path
pmm-go-to-market/skills/gtm-motions/SKILL.md
Versions recorded
5
Latest version
v1.2.0, committed Oct 19, 2026
First version recorded
Oct 5, 2026
Size
11,420 bytes
Repository stars
7
License
MIT

Scores your GTM motion stack (Inbound, Outbound, Paid, Community, Partner, ABM, PLG) against ICP deal economics with blocking gates, then selects one primary and at most one secondary motion. Trigger with "which GTM motions should we use", "inbound vs outbound", "PLG vs sales-led", or any request to select or sequence acquisition channels.

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# GTM Motions

## Overview

Scores the 7 acquisition motions against your ICP's deal economics and
forces a stack decision — one primary motion, at most one secondary,
with a named rejection reason for every motion not selected. A motion
mix picked because it "sounds right" is a budget guess with a launch
attached to it; this skill replaces that guess with gates and scores.

---

## Trigger

- **When:** Choosing which acquisition motion(s) to invest in for a launch, a segment, or a company-wide GTM model.
- **Not for:** Launch tier + full GTM brief → `go-to-market-strategy` (this skill feeds its Channel Strategy section). Choosing the target segment → `beachhead-segment`, run first. Messaging within a chosen motion → `positioning-messaging`, run after.
- **Example prompts:**
  - "Which GTM motions should we use for this launch?"
  - "Inbound vs outbound — which is right for us?"
  - "Should this be PLG or sales-led?"

---

## Inputs

- **Args:** Initiative/segment, ACV band, target sales-cycle length, current motion if any. Free format — Step 1 fills gaps conversationally.
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add stefanoskarakasis/product-marketing-skills/gtm-motions@sha256:5ce064a0aa114d2d

The line at the top of this page pins the label v1.2.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_kvcjkqp3r4hee27y.svg)](https://markdownregistry.com/a/art_kvcjkqp3r4hee27y)

2 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 5 versions of this file, between Oct 5, 2026 and Oct 19, 2026, about one every 3 days.

versioncommittedcommitsizeaudit
v1.2.0 latest2026-10-19 f2a0167 11,420 BA view · diff
v1.2.02026-10-11 5b18188 11,420 BA view · diff
v1.2.02026-10-10 7444034 11,435 BA view · diff
v1.1.02026-10-10 3414c0d 10,142 BA view · diff
v1.0.12026-10-05 fc09ef3 9,403 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (11420 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

stefanoskarakasis/product-marketing-skills · 7 stars · license MIT · pushed 2026-10-20 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_kvcjkqp3r4hee27y
GET https://markdownregistry.com/api/v1/resolve?ref=stefanoskarakasis/product-marketing-skills/gtm-motions
GET https://markdownregistry.com/api/v1/blob/5ce064a0aa114d2dff3b4fa05e55f87f2e44207f71ca74cd6859588d578fe860

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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Every file in stefanoskarakasis/product-marketing-skills

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