25 instruction files for AI agents, collected from stefanoskarakasis/product-marketing-skills. Install any of them at an exact version with mdr add stefanoskarakasis/product-marketing-skills/<name>.
stefanoskarakasis/product-marketing-skills · pmm-competitive-intelligence/skills/competitive-battlecard/SKILL.md · Builds a one-page competitor battlecard a seller can skim in 60 seconds before a call, tailored to role, GTM motion…
stefanoskarakasis/product-marketing-skills · pmm-competitive-intelligence/skills/competitive-profile/SKILL.md · Keeps a roster of your five key competitors with a dated, sourced profile each, refreshes only what has gone stale, and…
stefanoskarakasis/product-marketing-skills · pmm-competitive-intelligence/skills/competitor-deep-dive/SKILL.md · Builds a long-form, fully sourced deep-dive on one competitor for a named decision (strategy call, RFP, pricing change…
stefanoskarakasis/product-marketing-skills · pmm-execution/skills/experiment-doc/SKILL.md · Builds, audits and pressure-tests experiment briefs, approving only experiments that can reach statistical significance…
stefanoskarakasis/product-marketing-skills · pmm-execution/skills/interview-summary/SKILL.md · Turns raw customer interview transcripts into structured discovery outputs anchored in JTBD theory, with signal-level…
stefanoskarakasis/product-marketing-skills · pmm-execution/skills/pmm-okrs/SKILL.md · Builds a complete, export-ready quarterly OKR set for PMM leaders and individual PMMs: Objective, Key Results…
stefanoskarakasis/product-marketing-skills · pmm-execution/skills/prd/SKILL.md · Co-writes a full Product Requirements Document with an embedded Solution Story, anchored in your brain's positioning…
stefanoskarakasis/product-marketing-skills · pmm-execution/skills/pre-mortem/SKILL.md · Runs a cross-functional pre-mortem on a strategic initiative (product launch, pricing change, GTM pivot, new market…
stefanoskarakasis/product-marketing-skills · pmm-execution/skills/prioritization-frameworks/SKILL.md · Selects and applies one of 9 prioritization frameworks (Opportunity Score, ICE, RICE, Eisenhower, Impact vs Effort…
stefanoskarakasis/product-marketing-skills · pmm-execution/skills/retro/SKILL.md · Facilitates a structured GTM retrospective for cross-functional squads, anchored to OKRs and launch outcomes, that ends…
stefanoskarakasis/product-marketing-skills · pmm-execution/skills/stakeholder-maps/SKILL.md · Builds a political map, not an org chart, showing who can kill your launch, who champions it and what to say to each…
stefanoskarakasis/product-marketing-skills · pmm-go-to-market/skills/beachhead-segment/SKILL.md · Scores candidate segments on Burning Pain, Willingness to Pay, Winnability and Referral Potential, with blocking gates…
stefanoskarakasis/product-marketing-skills · pmm-go-to-market/skills/go-to-market-strategy/SKILL.md · Assigns a launch tier (T1–T4) using a four-signal framework and generates a complete GTM brief with positioning angles…
stefanoskarakasis/product-marketing-skills · pmm-growth/skills/experiment-ideas/SKILL.md · Generates several concrete, cost-efficient growth ideas, each with a channel, core message and cost-efficiency…
stefanoskarakasis/product-marketing-skills · pmm-growth/skills/pmm-metrics/SKILL.md · Defines a North Star Metric and 3-5 Input Metrics, then builds a capped 8-16 metric scorecard across Financial…
stefanoskarakasis/product-marketing-skills · pmm-growth/skills/positioning-ideas/SKILL.md · Generates 3-5 positioning angles anchored to your named alternatives: different territory to choose from, not five ways…
stefanoskarakasis/product-marketing-skills · pmm-growth/skills/value-prop-statements/SKILL.md · Fans an existing positioning statement out into segment- and channel-specific value-prop copy variants for marketing…
stefanoskarakasis/product-marketing-skills · pmm-intelligence/skills/signal-monitor/SKILL.md · Turns the signals you name into at most five opportunities, each tied to a brain field and a Section 7 priority, with…
stefanoskarakasis/product-marketing-skills · pmm-meta/skills/meta-learn/SKILL.md · Captures a completed skill session in depth: three extraction questions (what surprised you, what was wrong, what was…
stefanoskarakasis/product-marketing-skills · pmm-meta/skills/meta-review/SKILL.md · Audits any SKILL.md against SKILL-SPEC.md, the repo's skill authoring standard, and returns a scored checklist with…