lead-generation SKILL.md skillA
lead-generation from moizibnyousaf/marketing-cli is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add moizibnyousaf/marketing-cli/lead-generation@v0.1.0Pins v0.1.0 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- moizibnyousaf/marketing-cli
- Path
skills/lead-generation/SKILL.md- Versions recorded
- 1
- Latest version
- v0.1.0, committed Jul 18, 2026
- Size
- 10,339 bytes
- Repository stars
- 34
- License
- MIT
Generate enriched ICP-based lead lists with Exa Agent, including structured scoring and CSV output. Use when generating leads, building prospect lists, finding companies to sell to, outbound research, or ICP-based company discovery. Triggers on leads, lead gen, prospect list, find companies, ICP, outbound list. Distinct from lead-magnet (content asset that captures emails).
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
## On Activation 1. Read `brand/audience.md`, `brand/positioning.md`, and `brand/competitors.md` if present to seed ICP + exclusions. All optional. 2. Confirm Exa MCP with Agent tools (`agent_tools` / `agent_run`) or `EXA_API_KEY`. Without Agent access, stop and surface the MCP config from this skill. 3. Confirm ICP with the user before large runs (default 200 leads is expensive). 4. Write CSV under the project (e.g. `marketing/leads/` or cwd). Never write credentials into brand/. # Lead Generation with Exa Agent ## mktg runtime note Prefer **Exa MCP** when available (tools: `web_search_exa`, `web_search_advanced_exa`, `web_fetch_exa`, `agent_run`). If MCP Agent tools use the older create/wait/get names (`agent_create_run`, `agent_wait_for_run`, `agent_get_run_output`), use those equivalently. Without MCP, call the HTTP API with `x-api-key: $EXA_API_KEY` (`POST https://api.exa.ai/search`, `/contents`, `/agent`). Firecrawl remains the path for deep scrape of a **known URL** after Exa discovery. …
Read the whole file at its exact version.
How to install
mdr add moizibnyousaf/marketing-cli/lead-generation@sha256:2d4705d501aa6ecdThe line at the top of this page pins the label v0.1.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_kvtmqdzehzjpqc4e)
5 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 1 version of this file, committed on Jul 18, 2026.
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (10339 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
moizibnyousaf/marketing-cli · 34 stars · license MIT · pushed 2026-10-20 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_kvtmqdzehzjpqc4e GET https://markdownregistry.com/api/v1/resolve?ref=moizibnyousaf/marketing-cli/lead-generation GET https://markdownregistry.com/api/v1/blob/2d4705d501aa6ecd01941ded58e124d82793741deefc0cc5d659c963ad4c821d
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.
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