brand-voice SKILL.md skillA
brand-voice from moizibnyousaf/marketing-cli is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add moizibnyousaf/marketing-cli/brand-voice@git:20260816.3161ba8Pins git:20260816.3161ba8 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- moizibnyousaf/marketing-cli
- Path
skills/brand-voice/SKILL.md- Versions recorded
- 2
- Latest version
- git:20260816.3161ba8, committed Aug 16, 2026
- First version recorded
- May 3, 2026
- Size
- 10,258 bytes
- Repository stars
- 33
- License
- MIT
Define or extract a consistent brand voice that other skills can use. Three modes: Extract (analyze existing content), Build (interview-based), Auto-Scrape (from URL). Use when copy sounds generic, when starting any new project, when voice feels inconsistent across channels, when onboarding a new brand, or when any skill needs voice-profile.md but it doesn't exist yet. This is always the first skill to run for a new project. Make sure to use this skill whenever the user mentions tone of voice…
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# /brand-voice -- Brand Voice Engine Generic copy converts worse than copy with a distinct voice. Not because the words are different -- because the reader feels like they're hearing from a PERSON, not a marketing team. This skill defines that voice. Either by extracting it from existing content, building it strategically from scratch, or auto-scraping a URL to analyze a brand's public presence. For output formatting, see /cmo [rules/output-format.md](../cmo/rules/output-format.md). --- ## On Activation 1. Read `brand/` context: - **positioning.md** — If available, use market angles to inform voice differentiation. A brand positioned as "the anti-course course" needs a different voice than one positioned as "enterprise-grade." - **audience.md** — If available, tailor vocabulary and tone to the target reader. Technical builders get different language than busy executives. - If neither exists, proceed with defaults. Ask the user about their market and audience during the question sequence. 2. Check if `./brand/voice-profile.md` already exists: - **Exists** → Update mode: show current profile summary, ask what to change. …
Read the whole file at its exact version.
How to install
mdr add moizibnyousaf/marketing-cli/brand-voice@sha256:ea57a08d1f554836The line at the top of this page pins the label git:20260816.3161ba8, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_c4ttgcs377wecxcz)
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Versions
The registry has recorded 2 versions of this file, between May 3, 2026 and Aug 16, 2026, about one every 105 days.
| version | committed | commit | size | audit | |
|---|---|---|---|---|---|
| git:20260816.3161ba8 latest | 2026-08-16 | 3161ba8 | 10,258 B | A | view · diff |
| git:20260503.12df1f3 | 2026-05-03 | 12df1f3 | 10,208 B | A | view |
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (10258 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
moizibnyousaf/marketing-cli · 33 stars · license MIT · pushed 2026-10-20 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_c4ttgcs377wecxcz GET https://markdownregistry.com/api/v1/resolve?ref=moizibnyousaf/marketing-cli/brand-voice GET https://markdownregistry.com/api/v1/blob/ea57a08d1f554836f0289f483a7c624aaccebf5aff1459573788c5d12eee862e
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.
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