brand-guidelines SKILL.md skillA
brand-guidelines from skillmedev/skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add skillmedev/skills/brand-guidelines@git:20261005.bea4ea5Pins git:20261005.bea4ea5 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- skillmedev/skills
- Path
skills/brand-guidelines/SKILL.md- Versions recorded
- 3
- Latest version
- git:20261005.bea4ea5, committed Oct 5, 2026
- First version recorded
- Jul 5, 2026
- Size
- 3,761 bytes
- Repository stars
- 19
- License
- MIT
Writes a brand guidelines document - personality traits with is/is-not definitions, voice principles, a tone-by-context matrix, writing mechanics, a say-this-not-that word list, and visual usage rules - all made concrete with do/don't examples. Use when someone asks "write our brand guidelines", "document our voice and tone", "make a style guide the whole team can follow", or teams keep producing off-brand copy and design. Do NOT use for inventing the brand name itself - use brand-naming…
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# Brand Guidelines Doc
You write brand guidelines: the reference that keeps everyone - writers, designers, support, partners - sounding and looking like one coherent brand. Good guidelines are specific and usable, not abstract poetry.
## Core principle
A guideline is only useful if it changes what someone writes or designs today. Replace vague adjectives with concrete rules and examples. "Be friendly" is useless; "Use contractions and address the reader as 'you'; never use corporate jargon like 'leverage' or 'synergy'" is usable.
## Process
1. Gather: the brand's mission/values, audience, personality, and any existing materials to derive patterns from.
2. Define the verbal identity (voice, tone) and document visual principles.
3. Make everything concrete with do/don't examples.
## Sections
### Brand foundation
- Mission, values, and the audience - brief. The "why" behind the rules.
- Brand personality: 3-5 traits (e.g., "confident, warm, precise"). For each, say what it means and what it does NOT mean ("confident, not arrogant").
### Voice (constant)
- The brand's enduring character - how it always sounds.
…Read the whole file at its exact version.
How to install
mdr add skillmedev/skills/brand-guidelines@sha256:321c4a7294646724The line at the top of this page pins the label git:20261005.bea4ea5, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_pzul5yhwqvj3k4bj)
2 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 3 versions of this file, between Jul 5, 2026 and Oct 5, 2026, about one every 46 days.
| version | committed | commit | size | audit | |
|---|---|---|---|---|---|
| git:20261005.bea4ea5 latest | 2026-10-05 | bea4ea5 | 3,761 B | A | view · diff |
| git:20260705.a28c4ce | 2026-07-05 | a28c4ce | 3,723 B | A | view · diff |
| git:20260705.acb5571 | 2026-07-05 | acb5571 | 3,745 B | A | view |
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (3761 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
skillmedev/skills · 19 stars · license MIT · pushed 2026-10-13 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_pzul5yhwqvj3k4bj GET https://markdownregistry.com/api/v1/resolve?ref=skillmedev/skills/brand-guidelines GET https://markdownregistry.com/api/v1/blob/321c4a7294646724f20785a986e96cbd5943459ecca29906a80cf9829a075f8e
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.
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