facebook-ads-creative-fatigue SKILL.md skillA
facebook-ads-creative-fatigue from coupler-io/skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add coupler-io/skills/facebook-ads-creative-fatigue@v1.0.0Pins v1.0.0 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- coupler-io/skills
- Path
marketing-and-ads/facebook-ads/facebook-ads-creative-fatigue/SKILL.md- Versions recorded
- 5
- Latest version
- v1.0.0, committed Oct 21, 2026
- First version recorded
- Sep 5, 2026
- Size
- 11,895 bytes
- Repository stars
- 40
- License
- MIT
Use for "is my Meta creative burning out", "my CTR is dropping", "my CPMs keep rising", "how long before I need new ads", "which ads should I refresh", "how much new creative do I need a month", or "this ad used to work" — even when the user never says "fatigue". This is the how-long-has-it-left read; for which creative wins in the first place, use the creative analysis skill instead. Meta / Facebook Ads only.
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# Facebook Ads Creative Fatigue Shows which Meta ads are wearing out, how long each one has left, and how many new ads you need each month. Facebook Ads Creative Fatigue is a Coupler.io AI agent skill that works with live data from Facebook Ads (Meta Ads). **Tells you which ads are dying, how long they have left, and how much new creative you need to keep up.** Fatigue is the most predictable expense in paid social and the one people plan for least. An ad does not stop working overnight; its click-through rate slides, its CPM drifts up as Meta pays more to find someone who has not already seen it, and cost per result climbs for weeks while everyone discusses the audience. By the time it is obvious in the account totals, the money is gone — and the replacement creative has not been briefed, so the account limps for another fortnight. **What you get back** - **A refresh queue ranked by spend at risk** — not by how bad the ad is, but by how much money is flowing through an ad that is fading. - **Each ad's own decay curve** — CTR and cost per result against its first-week baseline, so an ad is judged against itself rather than against a benchmark. …
Read the whole file at its exact version.
How to install
mdr add coupler-io/skills/facebook-ads-creative-fatigue@sha256:a0484d195329b682The line at the top of this page pins the label v1.0.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_qlqhkm2t4utwtkeh)
3 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 5 versions of this file, between Sep 5, 2026 and Oct 21, 2026, about one every 11 days.
| version | committed | commit | size | audit | |
|---|---|---|---|---|---|
| v1.0.0 latest | 2026-10-21 | e36545f | 11,895 B | A | view · diff |
| v1.0.0 | 2026-10-13 | ee6a3a9 | 11,669 B | A | view · diff |
| v1.0.0 | 2026-10-12 | 3a5f5c7 | 11,628 B | A | view · diff |
| v1.0.0 | 2026-09-06 | 074a969 | 11,456 B | A | view · diff |
| v1.0.0 | 2026-09-05 | 62b8094 | 11,381 B | A | view |
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (11895 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
coupler-io/skills · 40 stars · license MIT · pushed 2026-10-30 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_qlqhkm2t4utwtkeh GET https://markdownregistry.com/api/v1/resolve?ref=coupler-io/skills/facebook-ads-creative-fatigue GET https://markdownregistry.com/api/v1/blob/a0484d195329b682bf9de638876942e56586fcd22ee1b6abc3ee76d1b26066a2
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.