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brand-voice-guide SKILL.md skillA

brand-voice-guide from milad-ahmd/agent-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned

mdr add milad-ahmd/agent-skills/brand-voice-guide@git:20261025.7c7d700

Pins git:20261025.7c7d700 in mdr.lock. Pin the fingerprint instead.

Audit grade: A, 17 of 17 checks passed
Kind: SKILL.md skill
Repository: milad-ahmd/agent-skills
Path: skills/brand-voice-guide/SKILL.md
Versions recorded: 1
Latest version: git:20261025.7c7d700, committed Oct 25, 2026
Size: 2,089 bytes
Repository stars: 5
License: MIT

Creates a reusable brand voice and messaging guide (positioning, audience personas, tone attributes, vocabulary do's and don'ts, messaging pillars, taglines, and per-platform examples) from existing website copy, posts, or interviews, then uses it to rewrite content on-brand. Use when the user asks to define a brand voice, tone of voice, messaging, positioning, or personas, or to make copy "sound like us".

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# Brand Voice Guide

One source of truth so every post, ad and email sounds like the same brand.

## 1. Gather

Read existing materials: the website (the repo's marketing pages if present), the best posts, emails, the founder's story, reviews and customer interviews. Ask 8 questions: who you serve, the problem, why you're different, your competitors, three words that describe the brand, three words it should never be, the brands you admire and why, and your customers' own words.

## 2. Write `BRAND_VOICE.md`

```markdown
# <Brand> Voice & Messaging Guide
## Positioning
For [audience] who [pain], <Brand> is the [category] that [key benefit], unlike [alternative] because [proof].
## Personas (2–3)
Name, role, goals, pains, objections, where they hang out, words they use
## Voice attributes (3–4)
| We are | We are not | Example ✅ | Example ❌ |
| Friendly | Childish | ... | ... |
## Tone by context
Social · Support · Error messages · Ads · Crisis
## Vocabulary
Words we use / words we avoid / product terms & capitalization / emoji policy
## Messaging pillars
3–4 core messages with proof points each
## Taglines & boilerplate
Tagline options, 25/50/100-word company descriptions
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint

mdr add milad-ahmd/agent-skills/brand-voice-guide@sha256:520dc022918c3b66

The line at the top of this page pins the label git:20261025.7c7d700, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

[![mdr](https://markdownregistry.com/badge/art_qrz6m4wwkjhq4g67.svg)](https://markdownregistry.com/a/art_qrz6m4wwkjhq4g67)

3 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 1 version of this file, committed on Oct 25, 2026.

version	committed	commit	size	audit
git:20261025.7c7d700 latest	2026-10-25	7c7d700	2,089 B	A	view

Audit of the latest version

A 17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.

pass: Frontmatter block present
pass: Frontmatter declares a name
pass: Frontmatter declares a description
pass: Size between 200 bytes and 200 KB (2089 bytes)
pass: No zero-width or bidi control characters
pass: No instruction hidden inside an HTML comment
pass: No link to an exfiltration or paste host
pass: No credential-shaped string
pass: No instruction to send local credentials anywhere
pass: No text hidden with inline styles
pass: No prompt-injection phrasing
pass: No curl or wget piped into a shell
pass: No recursive delete of root, home or parent
pass: No instruction to read or print local credentials
pass: No base64 blob over 200 characters
pass: No link to a raw IP address
pass: No script tag

Source

GitHub

milad-ahmd/agent-skills · 5 stars · license MIT · pushed 2026-10-29 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_qrz6m4wwkjhq4g67
GET https://markdownregistry.com/api/v1/resolve?ref=milad-ahmd/agent-skills/brand-voice-guide
GET https://markdownregistry.com/api/v1/blob/520dc022918c3b66a1fedc3f26398582a1dafbfe871557db904d988a52223481

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.