ad-creative-builder SKILL.md skillA

ad-creative-builder from aaron-he-zhu/aaron-marketing-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add aaron-he-zhu/aaron-marketing-skills/ad-creative-builder@v20.1.0

Pins v20.1.0 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
aaron-he-zhu/aaron-marketing-skills
Path
ad/orchestrate/ad-creative-builder/SKILL.md
Versions recorded
5
Latest version
v20.1.0, committed Sep 1, 2026
First version recorded
Jul 24, 2026
Size
8,911 bytes
Repository stars
2,988
License
Apache-2.0

Use when the user asks to "write ad copy", "generate RSA headlines", or "build ad creative at volume"; produces ad units — RSA headlines/descriptions, hooks, and an angle matrix — message-matched to the destination landing page. Not for scoring an ad account — use ad-account-auditor; not for the post-click page — use landing-optimizer; not for organic articles — use content-writer. 广告创意/广告文案/RSA标题.

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# Ad Creative Builder

Generates and iterates paid-ad creative at volume — RSA headlines and descriptions, hooks, and an angle matrix — each message-matched to the destination landing page. This is the build skill that produces the ROAS **O (Offer)** units; it does not score them (that is `ad-account-auditor`) and does not touch the post-click page (that is `landing-optimizer`).

## Quick Start

```
Generate 15 RSA headlines and 4 descriptions for [product/offer], destination [URL]
```

```
Build an angle matrix (3 angles x 3 hooks) for [offer] on [platform], message-matched to [landing page URL]
```

```
Iterate on these losing headlines: [paste]. Keep the winners, replace the rest, hold message-match to [URL].
```

## Skill Contract

**Expected output**: a ready-to-import creative set (RSA headlines/descriptions, hooks, angle matrix) with a per-unit message-match note to the destination URL, plus the standard handoff summary for `memory/ad/ad-creative-builder/`.

- **Reads**: the offer, destination URL, platform/format, audience/intent, existing variants, `memory/projections/narrative.json`, and `memory/projections/claims.json` at named offsets.
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add aaron-he-zhu/aaron-marketing-skills/ad-creative-builder@sha256:63b880cede60127c

The line at the top of this page pins the label v20.1.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_spaebekrcleygua5.svg)](https://markdownregistry.com/a/art_spaebekrcleygua5)

5 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 5 versions of this file, between Jul 24, 2026 and Sep 1, 2026, about one every 10 days.

versioncommittedcommitsizeaudit
v20.1.0 latest2026-09-01 0c914b1 8,911 BA view · diff
v20.0.02026-08-20 879002a 8,911 BA view · diff
v19.2.02026-08-10 d09dd90 8,911 BA view · diff
v19.1.02026-08-01 f744424 8,911 BA view · diff
v19.0.02026-07-24 407137c 8,911 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (8911 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

aaron-he-zhu/aaron-marketing-skills · 2,988 stars · license Apache-2.0 · pushed 2026-10-20 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_spaebekrcleygua5
GET https://markdownregistry.com/api/v1/resolve?ref=aaron-he-zhu/aaron-marketing-skills/ad-creative-builder
GET https://markdownregistry.com/api/v1/blob/63b880cede60127c0d385f8e6045ae8cc3d5e502e6b756e68c72e403b4053f02

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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