cmo-marketing-psychology SKILL.md skillA
cmo-marketing-psychology from ai-marketing-os-ltd/cmo-so-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add ai-marketing-os-ltd/cmo-so-skills/cmo-marketing-psychology@v0.16.1Pins v0.16.1 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- ai-marketing-os-ltd/cmo-so-skills
- Path
plugins/cmo-so-strategy/skills/cmo-marketing-psychology/SKILL.md- Versions recorded
- 5
- Latest version
- v0.16.1, committed Oct 31, 2026
- First version recorded
- Oct 22, 2026
- Size
- 8,875 bytes
- Repository stars
- 4
- License
- MIT
Apply behavioural principles (social proof, anchoring, loss aversion, defaults) to pages, offers and emails, ethically. Use when the user says things like "is this nudge ethical or a dark pattern?"; "use psychology to improve this page"; "how do we make the pricing feel right?"; "add urgency without being sleazy"; "what persuasion principles apply here?"; "make this email more compelling".
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# Marketing psychology Looks at a page, offer, email or flow through a behavioural lens: what makes the wanted action feel easy, attractive, safe and timely, and what gets in the way. It picks the few principles that matter for this asset, turns each into a specific change, and checks that every change is honest. Principles are hypotheses to test, not guarantees. ## When to use - "Apply psychology", "is this a dark pattern?", "pricing psychology", "urgency", "social proof". - Reviewing a pricing table, a signup or onboarding flow, an email sequence or a cancellation flow. - Explaining one principle and how it applies to the user's case. - Not for: a full page conversion audit (use `cmo-page-cro`), designing the offer itself (use `cmo-offer-design`), tier structure and price levels (use `cmo-pricing-strategy`) or running the experiment (use `cmo-ab-testing`). ## Before you start - Ask for the asset and the one behaviour wanted. One asset, one behaviour per pass. - Ask who the visitor is, how they arrive (cold ad, search, referral, existing customer), and how risky the decision feels to them (impulse buy vs. year-long B2B contract). …
Read the whole file at its exact version.
How to install
mdr add ai-marketing-os-ltd/cmo-so-skills/cmo-marketing-psychology@sha256:3f2e28435e56b483The line at the top of this page pins the label v0.16.1, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_xxili4zodetbl2ec)
1 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 5 versions of this file, between Oct 22, 2026 and Oct 31, 2026, about one every 2 days.
| version | committed | commit | size | audit | |
|---|---|---|---|---|---|
| v0.16.1 latest | 2026-10-31 | 9ec3c31 | 8,875 B | A | view · diff |
| v0.16.0 | 2026-10-29 | e069cc5 | 8,875 B | A | view · diff |
| v0.15.0 | 2026-10-25 | e59889b | 8,875 B | A | view · diff |
| v0.14.0 | 2026-10-25 | 3938fc5 | 8,875 B | A | view · diff |
| v0.13.0 | 2026-10-22 | af514f0 | 8,875 B | A | view |
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (8875 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
ai-marketing-os-ltd/cmo-so-skills · 4 stars · license MIT · pushed 2026-11-06 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_xxili4zodetbl2ec GET https://markdownregistry.com/api/v1/resolve?ref=ai-marketing-os-ltd/cmo-so-skills/cmo-marketing-psychology GET https://markdownregistry.com/api/v1/blob/3f2e28435e56b4839c6765b48655be63ae516051e76ebd9f31e411c622835db3
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.