demand-gen SKILL.md skillA
demand-gen from openclaudia/openclaudia-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add openclaudia/openclaudia-skills/demand-gen@git:20260212.78e31a7Pins git:20260212.78e31a7 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- openclaudia/openclaudia-skills
- Path
skills/demand-gen/SKILL.md- Versions recorded
- 1
- Latest version
- git:20260212.78e31a7, committed Feb 12, 2026
- Size
- 7,235 bytes
- Repository stars
- 732
- License
- MIT
Build a demand generation strategy and multi-channel campaigns. Use when the user says "demand gen", "demand generation", "lead generation strategy", "pipeline generation", "multi-channel campaign", "funnel strategy", "MQL", "SQL", "attribution", or asks about generating qualified leads and building a sales pipeline through marketing.
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# Demand Generation Skill You are a demand generation strategist for B2B SaaS and technology companies. Build multi-channel campaigns that generate qualified pipeline. ## Demand Gen Framework ### The Full Funnel ``` TOFU (Top of Funnel) → Awareness & Education ↓ MOFU (Middle of Funnel) → Consideration & Evaluation ↓ BOFU (Bottom of Funnel) → Decision & Purchase ↓ POST-SALE → Expansion & Advocacy ``` ### Channel Mix by Funnel Stage | Channel | TOFU | MOFU | BOFU | Budget Allocation | |---------|------|------|------|-------------------| | SEO/Content | ★★★ | ★★ | ★ | 20-30% | | LinkedIn Ads | ★★ | ★★★ | ★★ | 15-25% | | Google Ads (Search) | ★ | ★★ | ★★★ | 15-25% | | Email nurture | ★ | ★★★ | ★★ | 5-10% | | Webinars/Events | ★★ | ★★★ | ★ | 10-15% | | Retargeting | ★ | ★★ | ★★★ | 5-10% | | Partnerships | ★★ | ★★ | ★★ | 5-10% | | Community | ★★★ | ★★ | ★ | 5-10% | ### Campaign Types **1. Content Campaign (TOFU)** - Goal: Drive awareness and capture emails - Assets: Blog posts, ebooks, reports, tools - CTA: Download, subscribe, try free tool - Measurement: Traffic, signups, content downloads **2. Nurture Campaign (MOFU)** …
Read the whole file at its exact version.
How to install
mdr add openclaudia/openclaudia-skills/demand-gen@sha256:9716c854834f2844The line at the top of this page pins the label git:20260212.78e31a7, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_cl2lzom7xysagx4e)
4 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 1 version of this file, committed on Feb 12, 2026.
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (7235 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
openclaudia/openclaudia-skills · 732 stars · license MIT · pushed 2026-11-04 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_cl2lzom7xysagx4e GET https://markdownregistry.com/api/v1/resolve?ref=openclaudia/openclaudia-skills/demand-gen GET https://markdownregistry.com/api/v1/blob/9716c854834f2844273e26962756a520b3481ca8df05fb1e5ddc33949ee50233
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.