Create sales-ready competitive battlecards comparing your product against a specific competitor — positioning, feature comparison, objection handling, and win/loss patterns. Use when preparing sales teams, creating competitive materials, or responding to 'why not competitor X?'.
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
> **Provenance.** Vendored from `phuryn/pm-skills@competitive-battlecard` (MIT, Paweł Huryn / Product Compass — github.com/phuryn/pm-skills). Adapted into great-pm 2026-05-29 with attribution. Host agent: market-analyst.
## Competitive Battlecard
Create a concise, sales-ready battlecard for use against a specific competitor.
### Context
You are creating a competitive battlecard for **$ARGUMENTS**.
Use web search to research the competitor's current product, pricing, positioning, and recent changes. If the user provides files (feature lists, win/loss data, sales call notes), read them first.
### Instructions
1. **Research the competitor** (use web search):
- Current product offerings and features
- Pricing tiers and model
- Target market and positioning
- Recent product launches or changes
- Known strengths and weaknesses
- Customer reviews and sentiment (G2, Capterra, Reddit)
2. **Create the battlecard** with these sections:
### Company Overview
- Founded, HQ, funding/revenue (if public)
- Target market and ICP
- Positioning in one sentence
### Quick Comparison
| Capability | Us | Them | Winner |
|---|---|---|---|
…
The line at the top of this page pins the label git:20260721.86de099, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
GET https://markdownregistry.com/api/v1/artifacts/art_eegjk3zwioyoj7b2
GET https://markdownregistry.com/api/v1/resolve?ref=vandanaajaydubey111/great-pm/competitive-battlecard
GET https://markdownregistry.com/api/v1/blob/59d3736a1bfed4c3bd96c849ec3e27611f4a57b52d4a9027e174e0933a769d16
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
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