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brand-identity SKILL.md skillA

brand-identity from firecrawl/firecrawl-claude-plugin is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned

mdr add firecrawl/firecrawl-claude-plugin/brand-identity@git:20261020.2399d67

Pins git:20261020.2399d67 in mdr.lock. Pin the fingerprint instead.

Audit grade: A, 17 of 17 checks passed
Kind: SKILL.md skill
Repository: firecrawl/firecrawl-claude-plugin
Path: skills/brand-identity/SKILL.md
Versions recorded: 1
Latest version: git:20261020.2399d67, committed Oct 20, 2026
Size: 1,937 bytes
Repository stars: 252
License: MIT

Collect a named organization's existing logo, colors, fonts, and homepage messaging for a deck or document. Use for website-derived assets; report sourced links and observed styling.

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# Gather identity assets for a document

Start by obtaining the organization's existing website identity when the document requires assets not already supplied. Discover the scrape tool and live schema from the Firecrawl MCP.

- With a supplied domain, scrape the homepage first. When supported, request `formats: ["branding", "markdown"]` to obtain palette, typography and logo candidates alongside the exact homepage messaging. Search through the Firecrawl MCP only when the official domain is missing or unresolved.
- Assemble a compact asset reference: logo asset URLs and available variants; observed primary/background/text/accent colors with hex values; heading and body fonts with available weights; exact homepage headline and any explicit tagline. Include source URLs. When imagery is requested, include image asset URLs and their observed uses on the homepage; read page HTML if needed and supported to locate asset links.
- If a needed logo variant or official download is absent, follow an observed link to the organization's brand-assets page. Do not repeat retrieval when the necessary evidence is already available.
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint

mdr add firecrawl/firecrawl-claude-plugin/brand-identity@sha256:82a3ba47af870926

The line at the top of this page pins the label git:20261020.2399d67, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

[![mdr](https://markdownregistry.com/badge/art_eurzeqqn4yzxclhn.svg)](https://markdownregistry.com/a/art_eurzeqqn4yzxclhn)

2 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 1 version of this file, committed on Oct 20, 2026.

version	committed	commit	size	audit
git:20261020.2399d67 latest	2026-10-20	2399d67	1,937 B	A	view

Audit of the latest version

A 17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.

pass: Frontmatter block present
pass: Frontmatter declares a name
pass: Frontmatter declares a description
pass: Size between 200 bytes and 200 KB (1937 bytes)
pass: No zero-width or bidi control characters
pass: No instruction hidden inside an HTML comment
pass: No link to an exfiltration or paste host
pass: No credential-shaped string
pass: No instruction to send local credentials anywhere
pass: No text hidden with inline styles
pass: No prompt-injection phrasing
pass: No curl or wget piped into a shell
pass: No recursive delete of root, home or parent
pass: No instruction to read or print local credentials
pass: No base64 blob over 200 characters
pass: No link to a raw IP address
pass: No script tag

Source

GitHub

firecrawl/firecrawl-claude-plugin · 252 stars · license MIT · pushed 2026-10-25 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_eurzeqqn4yzxclhn
GET https://markdownregistry.com/api/v1/resolve?ref=firecrawl/firecrawl-claude-plugin/brand-identity
GET https://markdownregistry.com/api/v1/blob/82a3ba47af870926d7ece6a6134f9e859e3c3cd5e229629af8a10220300f0ac2

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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