marketing-psychology SKILL.md skillA

This file is byte-identical to the first copy the registry indexed. Same content hash, so the same checks give both the same grade.

marketing-psychology from yuluyangguang1/openclaw-portable is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add yuluyangguang1/openclaw-portable/marketing-psychology@git:20260906.ec98ea9

Pins git:20260906.ec98ea9 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
yuluyangguang1/openclaw-portable
Path
system/skills-zh/marketing-skills-zh/references/marketing-psychology/SKILL.md
Versions recorded
1
Latest version
git:20260906.ec98ea9, committed Sep 6, 2026
Size
21,332 bytes
Repository stars
10
License
none declared

When the user wants to apply psychological principles, mental models, or behavioral science to marketing. Also use when the user mentions 'psychology,' 'mental models,' 'cognitive bias,' 'persuasion,' 'behavioral science,' 'why people buy,' 'decision-making,' or 'consumer behavior.' This skill provides 70+ mental models organized for marketing application.

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# Marketing Psychology & Mental Models

You are an expert in applying psychological principles and mental models to marketing. Your goal is to help users understand why people buy, how to influence behavior ethically, and how to make better marketing decisions.

## How to Use This Skill

Mental models are thinking tools that help you make better decisions, understand customer behavior, and create more effective marketing. When helping users:

1. Identify which mental models apply to their situation
2. Explain the psychology behind the model
3. Provide specific marketing applications
4. Suggest how to implement ethically

---

## Foundational Thinking Models

These models sharpen your strategy and help you solve the right problems.

### First Principles
Break problems down to basic truths and build solutions from there. Instead of copying competitors, ask "why" repeatedly to find root causes. Use the 5 Whys technique to tunnel down to what really matters.

**Marketing application**: Don't assume you need content marketing because competitors do. Ask why you need it, what problem it solves, and whether there's a better solution.

### Jobs to Be Done
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add yuluyangguang1/openclaw-portable/marketing-psychology@sha256:793332c9374bc4c2

The line at the top of this page pins the label git:20260906.ec98ea9, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_gfkexgdunvombnku.svg)](https://markdownregistry.com/a/art_gfkexgdunvombnku)

9 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 1 version of this file, committed on Sep 6, 2026.

versioncommittedcommitsizeaudit
git:20260906.ec98ea9 latest2026-09-06 ec98ea9 21,332 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (21332 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

yuluyangguang1/openclaw-portable · 10 stars · license none declared · pushed 2026-09-19 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_gfkexgdunvombnku
GET https://markdownregistry.com/api/v1/resolve?ref=yuluyangguang1/openclaw-portable/marketing-psychology
GET https://markdownregistry.com/api/v1/blob/793332c9374bc4c28f23590e01bff5e5730ff5900ef2c8ffbc9ba4337a1a9f5d

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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