journey-mapping SKILL.md skillA

journey-mapping from gtmagents/gtm-agents is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add gtmagents/gtm-agents/journey-mapping@git:20251119.8c446bf

Pins git:20251119.8c446bf in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
gtmagents/gtm-agents
Path
plugins/customer-journey-orchestration/skills/journey-mapping/SKILL.md
Versions recorded
1
Latest version
git:20251119.8c446bf, committed Nov 19, 2025
Size
1,302 bytes
Repository stars
436
License
Apache-2.0

Use to facilitate cross-functional journey mapping with data-backed insights.

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# Journey Mapping Toolkit Skill

## When to Use
- Kicking off new persona journeys or refreshing existing ones.
- Preparing workshops with stakeholders across marketing, product, CS, and sales.
- Auditing journey artifacts for consistency and completeness.

## Framework
1. **Preparation** – collect VOC findings, telemetry, and existing documentation; define scope, persona, and goals.
2. **Stage Definition** – align on lifecycle stages, success metrics, and ownership.
3. **Touchpoint Mapping** – capture channels, emotions, expectations, and supporting systems.
4. **Gap Identification** – document friction points, root causes, and opportunities.
5. **Action Linking** – connect gaps to initiatives, success metrics, and measurement plans.

## Templates
- Journey storyboard canvas (stage, touchpoint, emotion, KPI, owner).
- Persona one-pager with goals, pains, and preferred channels.
- Gap log sheet (issue, impact, evidence, owner, next step).

## Tips
- Keep sessions interactive with pre-read data and live polling.
- Include frontline voices (support, sales, CSMs) for real-world context.
- Version control maps so improvements are traceable over time.

---

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add gtmagents/gtm-agents/journey-mapping@sha256:939c80a741990818

The line at the top of this page pins the label git:20251119.8c446bf, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_grfeim32zpxajran.svg)](https://markdownregistry.com/a/art_grfeim32zpxajran)

3 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 1 version of this file, committed on Nov 19, 2025.

versioncommittedcommitsizeaudit
git:20251119.8c446bf latest2025-11-19 8c446bf 1,302 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (1302 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

gtmagents/gtm-agents · 436 stars · license Apache-2.0 · pushed 2026-04-03 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_grfeim32zpxajran
GET https://markdownregistry.com/api/v1/resolve?ref=gtmagents/gtm-agents/journey-mapping
GET https://markdownregistry.com/api/v1/blob/939c80a7419908182d97680ede1c133c75e0e9723f60835da9e61ee633b94e95

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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