message-house-builder SKILL.md skillA
message-house-builder from aaron-he-zhu/aaron-marketing-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add aaron-he-zhu/aaron-marketing-skills/message-house-builder@v20.2.0Pins v20.2.0 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- aaron-he-zhu/aaron-marketing-skills
- Path
launch/assemble/message-house-builder/SKILL.md- Versions recorded
- 6
- Latest version
- v20.2.0, committed Oct 29, 2026
- First version recorded
- Jul 24, 2026
- Size
- 9,561 bytes
- Repository stars
- 3,102
- License
- Apache-2.0
Use when the user asks to "build a message house", "write a PR-FAQ for our launch", or "define the launch narrative and value pillars"; derives from the positioning canvas a message house — tagline, one-liner, three value pillars, per-persona proof points (each labeled Measured / User-provided / [needs source]) — plus a working-backwards PR-FAQ narrative spine (launch-day tense, empty-chair test, five external + five internal FAQs) and per-channel message angle packs (angles, not finished copy).
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# Message House Builder Derives launch-specific messaging from accepted L1 Narrative canon and positioning evidence: a message house, PR-FAQ spine, and per-channel angle packs. It never turns launch copy into a competing brand canon and never adjudicates claims. **Scope guard**: this skill turns an existing positioning canvas into messaging only. It does **not** build the positioning itself ([positioning-mapper](../../research/positioning-mapper/SKILL.md) is the sole upstream — if the canvas is missing, route there first and stop), write finished blog posts or pages ([content-writer](../../../seo-geo/implement/content-writer/SKILL.md)), produce ad or email units ([ad-creative-builder](../../../ad/orchestrate/ad-creative-builder/SKILL.md) / [email-creative-builder](../../../email/engage/email-creative-builder/SKILL.md)), adjudicate claims ([offer-claims-registry](../../../protocol/offer-claims-registry/SKILL.md) is the sole writer of `memory/claims/claims-ledger.md`), or assemble the press kit and asset manifest ([launch-asset-packager](../launch-asset-packager/SKILL.md)). It works one lever — messaging — and hands off. ## Quick Start ``` …
Read the whole file at its exact version.
How to install
mdr add aaron-he-zhu/aaron-marketing-skills/message-house-builder@sha256:4cb7f25891abee7cThe line at the top of this page pins the label v20.2.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_i7xembfwpqgqh6hy)
4 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 6 versions of this file, between Jul 24, 2026 and Oct 29, 2026, about one every 19 days.
| version | committed | commit | size | audit | |
|---|---|---|---|---|---|
| v20.2.0 latest | 2026-10-29 | 0d0dabf | 9,561 B | A | view · diff |
| v20.1.0 | 2026-09-01 | 0c914b1 | 9,561 B | A | view · diff |
| v20.0.0 | 2026-08-20 | 879002a | 9,561 B | A | view · diff |
| v19.2.0 | 2026-08-10 | d09dd90 | 9,561 B | A | view · diff |
| v19.1.0 | 2026-08-01 | f744424 | 9,561 B | A | view · diff |
| v19.0.0 | 2026-07-24 | 407137c | 9,561 B | A | view |
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (9561 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
aaron-he-zhu/aaron-marketing-skills · 3,102 stars · license Apache-2.0 · pushed 2026-11-08 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_i7xembfwpqgqh6hy GET https://markdownregistry.com/api/v1/resolve?ref=aaron-he-zhu/aaron-marketing-skills/message-house-builder GET https://markdownregistry.com/api/v1/blob/4cb7f25891abee7cfdf57f4ac434472d2c1d7b3737826b371d7d96cb61302367
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.
More from aaron-he-zhu/aaron-marketing-skills
Every file in aaron-he-zhu/aaron-marketing-skills