audience-mapper SKILL.md skillA

audience-mapper from aaron-he-zhu/aaron-marketing-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add aaron-he-zhu/aaron-marketing-skills/audience-mapper@v20.2.0

Pins v20.2.0 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
aaron-he-zhu/aaron-marketing-skills
Path
influencer/scout/audience-mapper/SKILL.md
Versions recorded
6
Latest version
v20.2.0, committed Oct 29, 2026
First version recorded
Jul 24, 2026
Size
14,980 bytes
Repository stars
3,102
License
Apache-2.0

Use when the user asks to "analyze my target audience", "build an audience profile for influencer targeting", "research a niche community", or "deep-dive a subculture before partnering with creators"; in audience mode produces demographic/psychographic profiles, a platform-priority matrix, named personas, and an influencer-selection criteria set, and in niche mode produces a community map, culture decode (language/norms/taboos), key-voice tiers, a Brand Fit Score, and a phased entry strategy.…

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# Audience Mapper

Maps **who** the brand is trying to reach and **what community** they belong to — the two halves of understanding an audience before any creator is selected. It runs in two modes against one shared inputs set:

- **`audience` mode** — the wide-angle read: demographic + psychographic profiles, a behavioral/media-diet map, a platform-priority matrix, content preferences, an influencer-affinity table, one or more named personas, and a must-have / nice-to-have / red-flag **influencer-selection criteria** set ready to hand to discovery.
- **`niche` mode** — the deep-dive: a community map (size, sub-niches, psychographics), a culture decode (language, norms, taboos), key-voice tiers, a content ecosystem, a **Brand Fit Score (X/25)** with a Strong/Moderate/Weak/Poor verdict, and a phased entry strategy with explicit red lines.

Both feed [STAR](../../../references/star-benchmark.md) creator/content scoring downstream, but this skill computes **neither** the Suitability/Trust/Appeal/Return dimension scores nor the SQS — it produces the audience and community facts that `fit-scorer` and `creator-content-auditor` later score against. Scope guard below.

## Quick Start
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add aaron-he-zhu/aaron-marketing-skills/audience-mapper@sha256:14d2fdf89020e897

The line at the top of this page pins the label v20.2.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_png3ofwbi7f36gyq.svg)](https://markdownregistry.com/a/art_png3ofwbi7f36gyq)

5 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 6 versions of this file, between Jul 24, 2026 and Oct 29, 2026, about one every 19 days.

versioncommittedcommitsizeaudit
v20.2.0 latest2026-10-29 0d0dabf 14,980 BA view · diff
v20.1.02026-09-01 0c914b1 14,980 BA view · diff
v20.0.02026-08-20 879002a 13,965 BA view · diff
v19.2.02026-08-10 d09dd90 13,965 BA view · diff
v19.1.02026-08-01 f744424 13,965 BA view · diff
v19.0.02026-07-24 407137c 13,965 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (14980 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

aaron-he-zhu/aaron-marketing-skills · 3,102 stars · license Apache-2.0 · pushed 2026-11-08 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_png3ofwbi7f36gyq
GET https://markdownregistry.com/api/v1/resolve?ref=aaron-he-zhu/aaron-marketing-skills/audience-mapper
GET https://markdownregistry.com/api/v1/blob/14d2fdf89020e89713858575082d890c604bc8c4b6bd60e8147ea7a9243c3197

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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