brand-voice Cursor ruleA

brand-voice from ssheleg/super-ux is a Cursor rule: instructions the Cursor agent follows in that repo.

Install it, pinned

mdr add ssheleg/super-ux/.cursor/rules/brand-voice.mdc@git:20260909.1c2e4ab

Pins git:20260909.1c2e4ab in mdr.lock. Pin the fingerprint instead.

Audit grade: A, 14 of 14 checks passed
Kind: Cursor rule
Repository: ssheleg/super-ux
Path: .cursor/rules/brand-voice.mdc
Versions recorded: 1
Latest version: git:20260909.1c2e4ab, committed Sep 9, 2026
Size: 1,656 bytes
Repository stars: 6
License: MIT

Brand voice and copy — docs/brand/ is the source of truth for how the product speaks; any public-facing text change updates it in the same change and passes docs/brand/lint.py.

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# Brand voice (super-ux)

`docs/ux/` decides what the product does. `docs/brand/` decides how it
speaks, under `brand-contract v1`.

## Before writing any user-visible text

Read `docs/brand/voice.md`, `terminology.md`, and the `channels.md` record
for the surface. No pack yet → run `/brand-init` rather than improvising a
voice; a product whose copy was invented surface by surface is the drift
this layer removes.

## Rules

- Any change to public text updates `docs/brand/` in the same change.
- Never quote a figure with no row in `facts.md`. Never invent a fact,
  statistic, quote or expert — report the gap.
- One action, one name, everywhere it appears. Check `strings.md` first.
- A register moves the voice axes; it never crosses the invariants listed in
  `voice.md`.
- No humor, exclamation marks or emoji on error, destructive confirm,
  billing or paywall surfaces, in any voice.
- New interface strings get a `strings.md` row: key, `file:line`, scenario.

## Check

```bash
python3 docs/brand/lint.py
```
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint

mdr add ssheleg/super-ux/.cursor/rules/brand-voice.mdc@sha256:5a88b9fac5477793

The line at the top of this page pins the label git:20260909.1c2e4ab, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

[![mdr](https://markdownregistry.com/badge/art_qdwtcp5xdkieiw5s.svg)](https://markdownregistry.com/a/art_qdwtcp5xdkieiw5s)

5 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 1 version of this file, committed on Sep 9, 2026.

version	committed	commit	size	audit
git:20260909.1c2e4ab latest	2026-09-09	1c2e4ab	1,656 B	A	view

Audit of the latest version

A 14 of 14 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.

pass: Size between 200 bytes and 200 KB (1656 bytes)
pass: No zero-width or bidi control characters
pass: No instruction hidden inside an HTML comment
pass: No link to an exfiltration or paste host
pass: No credential-shaped string
pass: No instruction to send local credentials anywhere
pass: No text hidden with inline styles
pass: No prompt-injection phrasing
pass: No curl or wget piped into a shell
pass: No recursive delete of root, home or parent
pass: No instruction to read or print local credentials
pass: No base64 blob over 200 characters
pass: No link to a raw IP address
pass: No script tag

Source

GitHub

ssheleg/super-ux · 6 stars · license MIT · pushed 2026-11-02 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_qdwtcp5xdkieiw5s
GET https://markdownregistry.com/api/v1/resolve?ref=ssheleg/super-ux/.cursor/rules/brand-voice.mdc
GET https://markdownregistry.com/api/v1/blob/5a88b9fac54777939001f969d1eb4e8105ed74720d35f0749074398f123af7bd

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: Cursor rules vs AGENTS.md · which agent file does what.

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