founder-led-content SKILL.md skillA
founder-led-content from aidevgtm/gtm-cofounder is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add aidevgtm/gtm-cofounder/founder-led-content@git:20260929.dfba153Pins git:20260929.dfba153 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- aidevgtm/gtm-cofounder
- Path
skills/14-founder-led-content/SKILL.md- Versions recorded
- 4
- Latest version
- git:20260929.dfba153, committed Sep 29, 2026
- First version recorded
- Jul 27, 2026
- Size
- 4,013 bytes
- Repository stars
- 334
- License
- MIT
Build authority by teaching the problem space, not announcing features. Use when the user finds "marketing" distasteful and does none, publishes only product updates, or wants a sustainable content and GitHub-README strategy that developers actually respect.
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# Founder-led content > You don't have to "do marketing." You have to become the person developers trust on *the problem*. Sell the category, not the product, and let the authority pull people in. **Use this when:** content feels slimy so you avoid it, your "blog" is a changelog, or a competitor is quietly becoming the go-to voice while you ship in silence. ## The core idea Developers reward **technical depth, honesty, and a real point of view**, and punish polished fluff. The move isn't promotion; it's education. Be the trusted expert on the problem, take a stance on where the space is heading, and the product sells itself as the obvious answer. Before product-market fit, **only the founder can do this**. It's the #2 hire (DevRel) later, not now. ## Framework: authority positioning (Frankl) - Own the **problem**, not just the product page. Talks, posts, teardowns, a distinctive thesis. - **Sell the category:** teach the problem, describe the need for "a tool like this," share results, without proactively pitching (that trips developer defenses). - Have an actual **point of view** on where the industry is going. A trusted expert has opinions; a vendor has features. …
Read the whole file at its exact version.
How to install
mdr add aidevgtm/gtm-cofounder/founder-led-content@sha256:647bfa24a5730064The line at the top of this page pins the label git:20260929.dfba153, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_sjpeunih6kpom3i3)
4 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 4 versions of this file, between Jul 27, 2026 and Sep 29, 2026, about one every 21 days.
| version | committed | commit | size | audit | |
|---|---|---|---|---|---|
| git:20260929.dfba153 latest | 2026-09-29 | dfba153 | 4,013 B | A | view · diff |
| git:20260815.68251fd | 2026-08-15 | 68251fd | 3,996 B | A | view · diff |
| git:20260727.22a37b8 | 2026-07-27 | 22a37b8 | 3,999 B | A | view · diff |
| git:20260727.344f0cc | 2026-07-27 | 344f0cc | 3,995 B | A | view |
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (4013 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
aidevgtm/gtm-cofounder · 334 stars · license MIT · pushed 2026-11-02 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_sjpeunih6kpom3i3 GET https://markdownregistry.com/api/v1/resolve?ref=aidevgtm/gtm-cofounder/founder-led-content GET https://markdownregistry.com/api/v1/blob/647bfa24a573006417f5295f03b1c790ed88ef0a8ab79160c437a9503c8ed6d1
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.