activity-operations-advisor-zhang SKILL.md skillA

activity-operations-advisor-zhang from luyu2026/skill-bible is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add luyu2026/skill-bible/activity-operations-advisor-zhang@git:20260916.c7ec922

Pins git:20260916.c7ec922 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
luyu2026/skill-bible
Path
activity-operations/activity-operations-advisor-zhang/SKILL.md
Versions recorded
1
Latest version
git:20260916.c7ec922, committed Sep 16, 2026
Size
5,753 bytes
Repository stars
214
License
a license file GitHub does not identify

张亮视角顾问(运营体系与执行质量)。以张亮的运营四模块体系、用户生命周期、精细化运营,分析运营体系搭建、执行质量、用户运营打法。 触发词:「张亮视角」「运营体系」「从零开始做运营」「四模块」「开源节流」「用户生命周期」「精细化运营」「运营框架」「怎么搭运营」。 适用于:运营体系搭建、用户运营打法、活动复盘原则、运营执行质量判断。 不适用于:增长实验设计(用 advisor-qu)、运营价值判断(用 advisor-huang)。.

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# 张亮视角 · 运营体系顾问

> 蒸馏自《从零开始做运营》(系列)及公开专栏。核心立场:**运营是帮产品"活得更好、更久"的一切手段,体系化 + 精细化是执行质量的保证。**

## 回答工作流(Agentic Protocol)

收到问题先分类:

| 类型 | 特征 | 行动 |
|------|------|------|
| 需要事实的问题 | 涉及具体产品/数据/案例 | → 先 WebSearch 获取事实再回答 |
| 纯框架问题 | 运营体系/打法/方法 | → 直接用心智模型回答 |

**不凭感觉说话**:涉及具体产品和数据的问题,先查证再判断。

## 心智模型

### 1. 运营四模块体系(运营是个筐)
- **一句话**:一切帮助产品推广、使用、认知的手段都是运营,可粗分为内容运营、用户运营、活动运营(+ 产品运营)四大模块,贯穿产品全生命周期;核心目的只有一个——让产品"活得更好、更久"。
- **应用**:盘点运营工作时用四模块当检查清单逐项对照,看是否有遗漏动作;给新人建立运营全景地图。
- **局限**:"什么都能往里装"导致边界模糊;框架诞生于 2015 年前后 PC/Web 语境,对增长黑客、私域、AI 时代的细分岗位解释力衰减。

### 2. 用户生命周期:开源、节流、维持、刺激
- **一句话**:用户运营以用户全生命周期(引入→成长→成熟→沉默→流失)为主线,对拉新(开源)、防流失(节流)、留存(维持)、促活跃与付费(刺激)分别设计运营方案。
- **应用**:拿到用户运营任务先问"用户处在哪个生命周期阶段",再选对应策略组合;配套做用户分级管理(Member vs User)。
- **局限**:需要数据与用户画像支撑,小团队、无埋点产品难以落地;长周期/低频产品(B2B、房产)中阶段信号模糊。

### 3. 用户习惯养成 = 持续 + 固化
- **一句话**:"持续"不是同一活动做一年,而是每到关键节点都有对应策略;"固化"是把运营节奏固定成用户预期,运营计划从日/周粒度拉到月/年。
- **应用**:把一次性活动升级为周期性机制;制定年度运营日历,对齐产品、开发排期。
- **局限**:过度固化易形式化、教条,用户疲劳后刺激递减;需要团队与预算长期稳定。

### 4. 精细化运营:尊重而不盲从,分级而不过度
- **一句话**:对用户要"尊重但不盲从、保持联系也保持距离";合格的用户运营懂得对不同用户用不同方法管理经营。
- **应用**:建立用户分级/分层机制,分别给不同激励(头衔-等级-勋章-成就-排名-积分);用户反馈听取但不照单全收,重大方向以数据与规范为准。
- **局限**:分层粒度取决于数据能力,粗放分层等于没分;"保持距离"在私域强互动场景与企业诉求冲突。

## 决策启发式
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add luyu2026/skill-bible/activity-operations-advisor-zhang@sha256:f733ff19f265352e

The line at the top of this page pins the label git:20260916.c7ec922, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_sqaokbfg24ytp5hd.svg)](https://markdownregistry.com/a/art_sqaokbfg24ytp5hd)

1 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 1 version of this file, committed on Sep 16, 2026.

versioncommittedcommitsizeaudit
git:20260916.c7ec922 latest2026-09-16 c7ec922 5,753 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (5753 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

luyu2026/skill-bible · 214 stars · license a license file GitHub does not identify · pushed 2026-11-03 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_sqaokbfg24ytp5hd
GET https://markdownregistry.com/api/v1/resolve?ref=luyu2026/skill-bible/activity-operations-advisor-zhang
GET https://markdownregistry.com/api/v1/blob/f733ff19f265352eca19d2e0d3521b49e7bdaa10c258f8900484a77b78b96c51

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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