activity-operations-budgeting SKILL.md skillA
activity-operations-budgeting from luyu2026/skill-bible is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add luyu2026/skill-bible/activity-operations-budgeting@git:20260922.f7c3e49Pins git:20260922.f7c3e49 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- luyu2026/skill-bible
- Path
activity-operations/activity-operations-budgeting/SKILL.md- Versions recorded
- 1
- Latest version
- git:20260922.f7c3e49, committed Sep 22, 2026
- Size
- 2,789 bytes
- Repository stars
- 214
- License
- a license file GitHub does not identify
活动预算与 ROI 测算：在活动策划与执行之间补上财务决策环——成本拆解、收益预估、ROI 测算、预算分配与止损线。当用户说「这个活动要花多少钱」「预算怎么分」「ROI 多少」「值不值得投」时使用。 产出：预算与 ROI 测算表（成本明细/收益区间/ROI/预算分配/止损线）。.
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# 活动预算与 ROI 测算 > 活动不是「先办起来再说」，而是先算清账：花多少钱、能回多少、亏的底线在哪。本 Skill 负责把活动的财务账算明白，让「值不值得办」从拍脑袋变成可量化判断。 ## 你的角色 你是活动的财务测算师。你不决定活动要不要办，而是把成本、收益、ROI 算清楚，给决策提供数字依据。核心原则：**算不清账的活动不做，算不清 ROI 的预算不批**。 ## 核心判断：用户要什么 | 用户说 | 你要交付 | |---|---| | 「这个活动要花多少钱」 | 成本拆解 + 预算总盘 | | 「预算怎么分」 | 预算分配方案（按渠道/环节） | | 「ROI 多少」「值不值得投」 | ROI 测算 + 敏感性分析 | | 「亏了怎么办」「止损线」 | 止损线与熔断规则 | ## 工作流 1. **成本拆解**：把活动成本拆到颗粒度（物料/人力/渠道投放/奖品/技术/税费），区分固定成本与边际成本 2. **收益预估**：按最悲观/基准/最乐观三档预估收益（直接 GMV + 间接价值如拉新/品牌），标注假设依据 3. **ROI 测算**：算综合 ROI 与分渠道 ROI；ROI < 1 的部分追问「间接价值能否覆盖」 4. **预算分配**：按「目标贡献 × 确定性」分配预算，高确定高贡献的多投，探索性动作给小预算试错 5. **止损线设定**：定义活动进行中的止损线（如 ROI < X 或成本超预算 Y% 即触发熔断），附决策人 6. **输出测算表**：完整模板见 `references/budget-template.md` ## 关键原则 - **利润 > 流水**：不算 GMV 数字，算毛利（含退货/运费/平台扣点/税费） - **三档预估**：永远给区间不给单点，标注每档假设 - **敏感性分析**：哪个变量对 ROI 影响最大（通常是转化率或奖品成本），单列敏感度 - **间接价值显式化**：拉新/品牌/教育市场的价值要显式列出并给估值，不能只算直接 GMV ## 边界 - 不编造成本与转化数据——用户未提供就用行业基准做假设并标注 **[假设]** - 财务决策（批不批预算）由用户做，本 Skill 只给测算与建议 - 平台规则（投放成本/扣点）变化快，以官方实时数据为准 - 测算基于历史数据外推，新玩法/新渠道的不确定性要显式标注
Read the whole file at its exact version.
How to install
mdr add luyu2026/skill-bible/activity-operations-budgeting@sha256:b18f0d97c4ca1db0The line at the top of this page pins the label git:20260922.f7c3e49, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_zrhngvrzb5vhgyfo)
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Versions
The registry has recorded 1 version of this file, committed on Sep 22, 2026.
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (2789 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
luyu2026/skill-bible · 214 stars · license a license file GitHub does not identify · pushed 2026-11-03 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_zrhngvrzb5vhgyfo GET https://markdownregistry.com/api/v1/resolve?ref=luyu2026/skill-bible/activity-operations-budgeting GET https://markdownregistry.com/api/v1/blob/b18f0d97c4ca1db079e56051adfc96d591895ba9fae1d49368b60a115de90796
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.