competitor-analysis SKILL.md skillA

competitor-analysis from social-media-skills/skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add social-media-skills/skills/competitor-analysis@v1.0.0

Pins v1.0.0 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
social-media-skills/skills
Path
skills/competitor-analysis/SKILL.md
Versions recorded
2
Latest version
v1.0.0, committed Jul 16, 2026
First version recorded
Jul 8, 2026
Size
5,175 bytes
Repository stars
177
License
MIT

Competitor analysis for social media — public-data competitive reconnaissance to find the gap a brand can own. Use when someone wants to "analyse/research our competitors," "see what rivals are doing on social," "benchmark against competitors," "find content gaps / white space," or "do a competitive landscape / SWOT." Reads the PUBLIC competitive field — positioning, pillars, formats, cadence, share of voice — to find the gap the brand can own, then feeds social-strategy and content-pillars.…

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# competitor-analysis

The **landscape / positioning** lens — read the public competitive field to find the **white space you
can own**, then differentiate. Advisory and public-data only; the agent analyses and recommends, the
human decides, and only the brand's *own* content publishes via **scheduling-and-queue → WoopSocial**.

## The POV: recon for the gap, not a copy
Most accounts either ignore competitors or mimic them — both lose. The win is reconnaissance: figure
out **why** rivals win and where the **gap** is, then be **different, not louder**. "Who is winning?"
matters far less than "*why*, and how do we do better?" Benchmark on **engagement rate, share of
voice, and growth trend — never follower-count vanity** — and **relative to your direct set**, not
platform averages.

## Read these first
1. **brand-profile** — positioning, pillars, non-negotiables.
2. **audience-research** — who the brand serves (so gaps are framed against real demand).

## The framework: SCOUT
(Depth: `references/the-scout-framework.md`.)
- **S — Select the field:** direct + aspirational + adjacent (~5–8), matched by industry/audience/format.
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add social-media-skills/skills/competitor-analysis@sha256:689852e12e77cb02

The line at the top of this page pins the label v1.0.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_uuvur24r6xsidz6u.svg)](https://markdownregistry.com/a/art_uuvur24r6xsidz6u)

6 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 2 versions of this file, between Jul 8, 2026 and Jul 16, 2026, about one every 8 days.

versioncommittedcommitsizeaudit
v1.0.0 latest2026-07-16 2e54555 5,175 BA view · diff
v1.0.02026-07-08 28a59a8 4,919 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (5175 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

social-media-skills/skills · 177 stars · license MIT · pushed 2026-10-15 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_uuvur24r6xsidz6u
GET https://markdownregistry.com/api/v1/resolve?ref=social-media-skills/skills/competitor-analysis
GET https://markdownregistry.com/api/v1/blob/689852e12e77cb02693ab5d028483c93e6151305b2ea287562f7b380847adac1

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

More from social-media-skills/skills

AGENTS.md AGENTS.md file
social-media-skills/skills · AGENTS.md
git:20261014.e2c549d · audit A · 177 stars
CLAUDE.md CLAUDE.md file
social-media-skills/skills · CLAUDE.md
git:20260716.2e54555 · audit A · 177 stars
ai-image-editing SKILL.md skill
social-media-skills/skills · skills/ai-image-editing/SKILL.md · The AI image-editing router — inpainting/object removal, background removal, upscaling, outpainting, old-photo…
v1.0.0 · audit A · 177 stars
ai-music-and-sound SKILL.md skill
social-media-skills/skills · skills/ai-music-and-sound/SKILL.md · The AI music + sound-design skill for social -- original/licensed audio beds and sound design for…
v1.0.0 · audit A · 177 stars
ai-search-optimization SKILL.md skill
social-media-skills/skills · skills/ai-search-optimization/SKILL.md · Use to get a brand and its content CITED and RECOMMENDED by AI answer engines — the GEO (Generative Engine…
v1.0.0 · audit A · 177 stars
ai-video SKILL.md skill
social-media-skills/skills · skills/ai-video/SKILL.md · The model-agnostic AI-video router and brief — the counterpart to image-prompt. Use when someone asks "which AI video…
v1.0.0 · audit A · 177 stars
ai-voiceover SKILL.md skill
social-media-skills/skills · skills/ai-voiceover/SKILL.md · The AI narration / voiceover mini-skill (ElevenLabs-led). Use when someone wants an "AI voiceover," "narration,"…
v1.0.0 · audit A · 177 stars
analytics-and-reporting SKILL.md skill
social-media-skills/skills · skills/analytics-and-reporting/SKILL.md · Social media analytics and reporting — read native platform data honestly and turn it into next actions. Use when…
v1.1.0 · audit A · 177 stars
audience-research SKILL.md skill
social-media-skills/skills · skills/audience-research/SKILL.md · Use to develop a deep, usable understanding of who a brand creates content for — sharp enough that every content skill…
v1.0.0 · audit A · 177 stars
batch-content-plan SKILL.md skill
social-media-skills/skills · skills/batch-content-plan/SKILL.md · Use to plan and produce a full batch of social media content for a period — a week or a month — in one session…
v1.0.0 · audit A · 177 stars
before-after-and-transformation SKILL.md skill
social-media-skills/skills · skills/before-after-and-transformation/SKILL.md · The transformation / before-after content format — structure a credible, honest, satisfying transformation (fitness…
v1.0.0 · audit A · 177 stars
behind-the-scenes-and-founder SKILL.md skill
social-media-skills/skills · skills/behind-the-scenes-and-founder/SKILL.md · The transparency content type — turn what's actually happening inside the business into founder/personal-brand content…
v1.0.0 · audit A · 177 stars

Every file in social-media-skills/skills

Other files named competitor-analysis

competitor-analysis SKILL.md skill
aaron-he-zhu/aaron-marketing-skills · seo-geo/survey/competitor-analysis/SKILL.md · Use when the user asks to "analyze competitors" or "竞品分析"; benchmarks competitor keywords, content, backlinks, AI…
v20.1.0 · audit A · 2,988 stars
competitor-analysis SKILL.md skill
eronred/aso-skills · skills/competitor-analysis/SKILL.md · When the user wants to analyze competitors' App Store strategy, find keyword gaps, or understand competitive…
v1.0.0 · audit A · 2,192 stars
competitor-analysis SKILL.md skill
indranilbanerjee/digital-marketing-pro · skills/competitor-analysis/SKILL.md · Run a multi-dimensional competitive teardown of 2-5 competitors — content strategy, SEO, paid ads, social, AI…
git:20261004.914b90a · audit A · 898 stars
competitor-analysis SKILL.md skill
openclaudia/openclaudia-skills · skills/competitor-analysis/SKILL.md · Conduct full competitor strategy breakdowns across SEO, ads, social, email, pricing, and positioning. Use when the user…
git:20260918.28bf209 · audit A · 718 stars
competitor-analysis SKILL.md skill
skillmds/skillmd · plugins/competitive-market-intelligence/skills/competitor-analysis/SKILL.md · Analyze competitors with strengths, weaknesses, and differentiation opportunities. Identifies direct competitors and…
git:20260919.fecc0d5 · audit A · 250 stars
competitor-analysis SKILL.md skill
yennanliu/investskill · plugins/us-stock-analysis/skills/competitor-analysis/SKILL.md · Deep competitive moat analysis, market position assessment, and industry dynamics for one company against its direct…
git:20261011.64c5575 · audit B · 253 stars
competitor-analysis SKILL.md skill
cognyai/claude-code-marketing-skills · skills/competitor-analysis/SKILL.md · Research competitor positioning, ads, pricing, and market gaps
v1.1.1 · audit A · 107 stars
competitor-analysis SKILL.md skill
akillness/jeo-skills · .agent-skills/competitor-analysis/SKILL.md · Analyze competitors with strengths, weaknesses, and differentiation opportunities. Identifies direct competitors and…
git:20260919.9f2a908 · audit A · 48 stars

Browse by kind, by grade A, or by owner.