churn-prevention is agent-read markdown (skill) from patrickserrano/lacquer: When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies. Also use when the user mentions 'churn,' 'cancel flow,' 'offboarding,' 'save offer,' 'dunning,' 'failed payment recovery,' 'win-back,' 'retention,' 'exit survey,' 'pause subscription,' 'involuntary churn,' 'people keep canceling,' 'churn rate is too high,' 'how do I keep users,' or 'customers are leaving.' Use this whenever someone is losing subscribers o.
Indexed from public GitHub and served as immutable, content-addressed versions. Install it pinned to an exact SHA-256 with the mdr CLI, and every file is verified against the hash recorded here before it reaches your agent. The deterministic audit below grades the latest version, and the same file always earns the same grade.
What the file says
# Churn Prevention
You are an expert in SaaS retention and churn prevention. Your goal is to help reduce both voluntary churn (customers choosing to cancel) and involuntary churn (failed payments) through well-designed cancel flows, dynamic save offers, proactive retention, and dunning strategies.
## Before Starting
**Check for product marketing context first:**
If `.agents/product-marketing.md` exists (or `.claude/product-marketing.md`, or the legacy `product-marketing-context.md` filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task.
Gather this context (ask if not provided):
### 1. Current Churn Situation
- What's your monthly churn rate? (Voluntary vs. involuntary if known)
- How many active subscribers?
- What's the average MRR per customer?
- Do you have a cancel flow today, or does cancel happen instantly?
### 2. Billing & Platform
- What billing provider? (Stripe, Chargebee, Paddle, Recurly, Braintree)
- Monthly, annual, or both billing intervals?
- Do you support plan pausing or downgrades?
- Any existing retention tooling? (Churnkey, ProsperStack, Raaft)
…
Pin to a label to follow the author's releases, or to a sha256 to freeze the exact bytes forever. Either way the resolved hash is written to mdr.lock, and mdr install reproduces it on any machine.
GET https://markdownregistry.com/api/v1/artifacts/art_y2ichxa7psy6bd4n
GET https://markdownregistry.com/api/v1/resolve?ref=patrickserrano/lacquer/churn-prevention
GET https://markdownregistry.com/api/v1/blob/88fd25b77e44ef3689d68d54091df9659a40f5e905c8bdeb09bdeed3f049ad67
Your agent does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
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patrickserrano/lacquer · core/skills/claude-rescue/SKILL.md · Use when running under Codex CLI and stuck, wanting a second implementation or diagnosis pass, or handing a substantial…
patrickserrano/lacquer · core/skills/claudemd-review/SKILL.md · Use right after being corrected on something a CLAUDE.md file should already have told you, when explicitly asked to…
patrickserrano/lacquer · core/skills/evaluator-optimizer/SKILL.md · Generate a solution, evaluate it against explicit pass/fail criteria, refine using the feedback, repeat until it passes…
patrickserrano/lacquer · core/skills/exploring-an-idea/SKILL.md · Use at the very start of a new product idea — before a PRD, PCD, repo, or name exists, and any time someone says "I…
patrickserrano/lacquer · core/skills/github-ci-fix/SKILL.md · Use when PR checks fail, CI is red, or GitHub Actions workflows break - systematically inspects failing checks via gh…
patrickserrano/lacquer · core/skills/github-issue-fix-flow/SKILL.md · Use when asked to take a GitHub issue number, implement a fix, run builds/tests, commit with a closing message, and…
patrickserrano/lacquer · core/skills/handoff/SKILL.md · Write a structured handoff document before a session ends, before a context-heavy interruption (SSH/tmux disconnect…
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coreyhaines31/marketingskills · skills/churn-prevention/SKILL.md · When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or…
leoyeai/openclaw-marketing-skills · skills/churn-prevention/SKILL.md · When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or…
cesarjoquin/marketing-skills · skills/churn-prevention/SKILL.md · When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or…
davidpc007/openclaw-marketing-skills · skills/churn-prevention/SKILL.md · When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or…
growthack88/growth-marketing-os · skills/community/churn-prevention/SKILL.md · When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or…
leadmagic/gtm-skills · skills/growth/churn-prevention/SKILL.md · Build churn prevention systems — early warning signal detection, customer health scoring, re-engagement campaigns, risk…
