campaign-postmortem SKILL.md skillA
campaign-postmortem from zapier/gtm-cheat-codes is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add zapier/gtm-cheat-codes/campaign-postmortem@git:20260514.cfa1c35Pins git:20260514.cfa1c35 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- zapier/gtm-cheat-codes
- Path
skills/marketing/campaign-postmortem/SKILL.md- Versions recorded
- 2
- Latest version
- git:20260514.cfa1c35, committed May 14, 2026
- First version recorded
- May 14, 2026
- Size
- 1,749 bytes
- Repository stars
- 357
- License
- MIT
Build sourced campaign retrospectives from goals, launch context, performance data, team feedback, and follow-up actions.
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# Campaign Postmortem ## Use When A marketing team needs to understand what happened in a campaign and turn the learning into better next-cycle decisions. ## Workflow 1. Confirm campaign name, date range, goals, channels, and audience. 2. Gather approved source material: brief, launch plan, project notes, performance data, meeting notes, and team feedback. 3. Build a timeline of major decisions, launch events, results, and follow-up actions. 4. Compare goals to actual results with source references. 5. Separate observations from interpretations. 6. Identify what worked, what did not work, root causes, and open questions. 7. Recommend what to repeat, change, or stop. 8. Add an action register with owners, dates, and unresolved decisions when available. ## Zapier MCP And SDK Role - Use Zapier MCP to gather approved campaign docs, conversations, dashboards, CRM context, meeting notes, and tracker state. - Use Zapier SDK for retro intake, scheduled reminders, reviewer routing, action logging, and follow-up tracking. - Keep metrics, claims, and broad sharing review-gated. ## Output Format - Executive summary - Source list - Campaign timeline - Goal vs. actuals - What worked …
Read the whole file at its exact version.
How to install
mdr add zapier/gtm-cheat-codes/campaign-postmortem@sha256:1f962515f7da7eefThe line at the top of this page pins the label git:20260514.cfa1c35, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_67p6q5w4uhnyqyf3)
4 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 2 versions of this file, all committed on May 14, 2026.
| version | committed | commit | size | audit | |
|---|---|---|---|---|---|
| git:20260514.cfa1c35 latest | 2026-05-14 | cfa1c35 | 1,749 B | A | view · diff |
| git:20260514.a906bc8 | 2026-05-14 | a906bc8 | 1,425 B | A | view |
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (1749 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
zapier/gtm-cheat-codes · 357 stars · license MIT · pushed 2026-07-13 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_67p6q5w4uhnyqyf3 GET https://markdownregistry.com/api/v1/resolve?ref=zapier/gtm-cheat-codes/campaign-postmortem GET https://markdownregistry.com/api/v1/blob/1f962515f7da7eef797a0fbbef5c6e8928e47e5c91fd4a12ab61a9bad85f288c
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.