competitor-alternatives SKILL.md skillA

competitor-alternatives from moizibnyousaf/marketing-cli is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add moizibnyousaf/marketing-cli/competitor-alternatives@git:20260816.3161ba8

Pins git:20260816.3161ba8 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
moizibnyousaf/marketing-cli
Path
skills/competitor-alternatives/SKILL.md
Versions recorded
5
Latest version
git:20260816.3161ba8, committed Aug 16, 2026
First version recorded
May 3, 2026
Size
14,583 bytes
Repository stars
33
License
MIT

Creates high-converting 'X vs Y' and 'X alternatives' SEO pages that capture comparison search traffic. Researches competitors, writes honest comparison content, and adds schema markup (FAQPage, ItemList). Use when someone needs alternatives pages, comparison content, or says 'alternatives page', 'vs page', 'comparison', 'competitor alternatives', 'X vs Y page', or wants to capture competitor brand search traffic with SEO content. Also trigger when someone wants to rank for competitor brand…

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# Competitor Alternatives Pages

## Purpose

People searching "[Competitor] alternatives" or "[Product] vs [Competitor]" have high purchase intent. They already know the category — they're choosing. This skill captures that traffic with structured comparison content that ranks and converts.

## On Activation

1. Read `brand/` directory: load `competitors.md`, `positioning.md`, `voice-profile.md`, `audience.md` if present.
2. Show what loaded:

## Backend Selection

Prefer OpenSEO `find_serp_competitors` / `get_serp_results` and `openseo-competitor-analysis` findings when configured; otherwise Exa SERP scrape with overlap `unknown`. Full contract: `skills/openseo/references/backend-contract.md`.

```
Brand context loaded:
├── Competitors    ✓/✗  ({N} competitors profiled)
├── Positioning    ✓/✗  ("{primary angle}")
├── Voice Profile  ✓/✗
└── Audience       ✓/✗
```
3. If `competitors.md` is missing: suggest running `/competitive-intel` first, or ask user to provide competitor names, pricing, and key differentiators.
4. If `positioning.md` is missing: ask for the product's primary value prop and target audience.
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add moizibnyousaf/marketing-cli/competitor-alternatives@sha256:ef189826aaf962fc

The line at the top of this page pins the label git:20260816.3161ba8, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_ircy7maj7p2hsiyo.svg)](https://markdownregistry.com/a/art_ircy7maj7p2hsiyo)

3 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 5 versions of this file, between May 3, 2026 and Aug 16, 2026, about one every 26 days.

versioncommittedcommitsizeaudit
git:20260816.3161ba8 latest2026-08-16 3161ba8 14,583 BA view · diff
git:20260728.0f428172026-07-28 0f42817 14,350 BA view · diff
git:20260728.100d3f12026-07-28 100d3f1 14,443 BA view · diff
git:20260513.962e6a52026-05-13 962e6a5 14,113 BA view · diff
git:20260503.12df1f32026-05-03 12df1f3 12,785 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (14583 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

moizibnyousaf/marketing-cli · 33 stars · license MIT · pushed 2026-10-20 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_ircy7maj7p2hsiyo
GET https://markdownregistry.com/api/v1/resolve?ref=moizibnyousaf/marketing-cli/competitor-alternatives
GET https://markdownregistry.com/api/v1/blob/ef189826aaf962fc44174beb8a47e2a897e2ecc37b43198db379ede325aeb68f

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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