customer-interview-guide SKILL.md skillA

customer-interview-guide from prosyo-ai/gtm-skill is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add prosyo-ai/gtm-skill/customer-interview-guide@v1.0.0

Pins v1.0.0 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
prosyo-ai/gtm-skill
Path
plugin/skills/customer-interview-guide/SKILL.md
Versions recorded
1
Latest version
v1.0.0, committed Oct 23, 2026
Size
3,884 bytes
Repository stars
13
License
MIT

Use this skill when you want to learn from customers or prospects in a structured interview: "write customer interview questions", "voice of customer research", "why did customers buy", "jobs to be done interviews". Plans who to interview, writes a guide that uncovers the buying story (the trigger, the alternatives, the decision, the outcome) without leading questions, and turns the transcripts into themes, buyer language and changes for messaging, ICP and product. Produces an interview guide…

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

Use this when messaging, ICP or roadmap decisions rest on guesses. Ten good interviews with recent buyers usually reveal more than a hundred survey responses.

## Inputs

- The decision the research should inform (positioning, ICP, pricing, a feature).
- Who to talk to: recent buyers (last 90 days) are best; also recent churns and lost deals.
- What you already believe, written down, so you can test it.

## The play

### 1. Recruit the right people
Recent buyers remember the story. Aim for 8 to 12 interviews across segments. Recruit with a short, honest ask:

> Hi Maya, you started with us last month. Could I ask you 20 minutes of questions about how you decided? No sales pitch, just learning. As thanks, <a small, appropriate gesture>.

### 2. Ask about the story, not opinions
Follow the timeline of the purchase:
1. **Before**: "What were you doing before? What was annoying about it?"
2. **Trigger**: "What happened that made you start looking then?"
3. **Search**: "What else did you look at? What did you almost choose?"
4. **Decision**: "What made you pick this? Who else had a say? What almost stopped it?"
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add prosyo-ai/gtm-skill/customer-interview-guide@sha256:35fd8ab7295538df

The line at the top of this page pins the label v1.0.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_kgznuayilojpnm64.svg)](https://markdownregistry.com/a/art_kgznuayilojpnm64)

2 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 1 version of this file, committed on Oct 23, 2026.

versioncommittedcommitsizeaudit
v1.0.0 latest2026-10-23 6d1943a 3,884 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (3884 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

prosyo-ai/gtm-skill · 13 stars · license MIT · pushed 2026-10-26 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_kgznuayilojpnm64
GET https://markdownregistry.com/api/v1/resolve?ref=prosyo-ai/gtm-skill/customer-interview-guide
GET https://markdownregistry.com/api/v1/blob/35fd8ab7295538df082eaab2d58a8674190263fc9f27b42a7f7ba9b748241c04

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

More from prosyo-ai/gtm-skill

AGENTS.md AGENTS.md file
prosyo-ai/gtm-skill · AGENTS.md
git:20261023.6d1943a · audit A · 13 stars
abm-account-plan SKILL.md skill
prosyo-ai/gtm-skill · plugin/skills/abm-account-plan/SKILL.md · Use this skill when you run account-based marketing or sales on a short list of named accounts: "build an ABM plan"…
v1.0.0 · audit A · 13 stars
account-research-brief SKILL.md skill
prosyo-ai/gtm-skill · plugin/skills/account-research-brief/SKILL.md · Use this skill when you need to research a target company before outreach, a first call or an account plan: "research…
v1.0.0 · audit A · 13 stars
account-tiering SKILL.md skill
prosyo-ai/gtm-skill · plugin/skills/account-tiering/SKILL.md · Use this skill when you need to decide which accounts get the most effort: "tier my account list", "which accounts…
v1.0.0 · audit A · 13 stars
aeo-answer-optimizer SKILL.md skill
prosyo-ai/gtm-skill · plugin/skills/aeo-answer-optimizer/SKILL.md · Use this skill when you want your brand recommended and cited by AI assistants and answer engines (ChatGPT, Claude…
v1.0.0 · audit A · 13 stars
breakup-email SKILL.md skill
prosyo-ai/gtm-skill · plugin/skills/breakup-email/SKILL.md · Use this skill when you want to close the loop with a prospect who has not replied after several touches, or a deal…
v1.0.0 · audit A · 13 stars
buyer-persona-builder SKILL.md skill
prosyo-ai/gtm-skill · plugin/skills/buyer-persona-builder/SKILL.md · Use this skill when you need B2B buyer personas that sales and marketing will actually use: before writing outreach to…
v1.0.0 · audit A · 13 stars
buying-committee-mapper SKILL.md skill
prosyo-ai/gtm-skill · plugin/skills/buying-committee-mapper/SKILL.md · Use this skill when a B2B deal or target account needs more than one contact: "who else should I talk to", "map the…
v1.0.0 · audit A · 13 stars
buying-signal-scoring SKILL.md skill
prosyo-ai/gtm-skill · plugin/skills/buying-signal-scoring/SKILL.md · Use this skill when you track buying signals and need to decide which ones deserve outreach today: "which accounts are…
v1.0.0 · audit A · 13 stars
call-coaching-scorecard SKILL.md skill
prosyo-ai/gtm-skill · plugin/skills/call-coaching-scorecard/SKILL.md · Use this skill when a manager or rep wants feedback on sales calls: "score this call", "review my discovery call…
v1.0.0 · audit A · 13 stars
campaign-performance-analyzer SKILL.md skill
prosyo-ai/gtm-skill · plugin/skills/campaign-performance-analyzer/SKILL.md · Use this skill when you need to understand how outbound campaigns are performing and what to change: "analyse my…
v1.0.0 · audit A · 13 stars
case-study-writer SKILL.md skill
prosyo-ai/gtm-skill · plugin/skills/case-study-writer/SKILL.md · Use this skill when you need a B2B customer case study or success story that sales can use: "write a case study", "turn…
v1.0.0 · audit A · 13 stars

Every file in prosyo-ai/gtm-skill

Browse by kind, by grade A, or by owner.