pr-and-communications SKILL.md skillA
pr-and-communications from the-nam-shub/e5-real-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add the-nam-shub/e5-real-skills/pr-and-communications@v2026-04-20Pins v2026-04-20 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- the-nam-shub/e5-real-skills
- Path
skills/pr-and-communications/SKILL.md- Versions recorded
- 1
- Latest version
- v2026-04-20, committed Apr 21, 2026
- Size
- 11,893 bytes
- Repository stars
- 10
- License
- none declared
Guides Claude to help B2B marketers plan and execute PR and communications strategy, including agency selection, media relations, spokesperson development, messaging frameworks, and modern AEO-era PR tactics.
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# PR & Communications ## Overview This skill covers B2B PR and communications strategy, from building internal messaging frameworks and developing spokespeople to selecting PR agencies, earning media coverage, and adapting PR for the AI/AEO era. All practices are sourced exclusively from Exit Five podcast guests across 6 episodes. No general marketing knowledge has been added. --- ## Messaging Foundations **Build a messaging pyramid before any external communications.** Start with a single-sentence company definition. Expand to three sentences. Identify 2–5 key messaging pillars (e.g., simplicity, future of work). For each pillar, develop two-sentence, five-sentence, and detailed versions with supporting proof points. Ground this work in conversations with product, engineering, PMM, and revenue teams to understand what customers and the market actually care about. This framework then feeds all talk tracks and external communications. (Source: Priscilla Barolo, Episode #193) **Use press releases as an internal positioning exercise first, distribution vehicle second.** …
Read the whole file at its exact version.
How to install
mdr add the-nam-shub/e5-real-skills/pr-and-communications@sha256:e790db060998c53dThe line at the top of this page pins the label v2026-04-20, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_mavhbepjbe2jubdg)
4 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 1 version of this file, committed on Apr 21, 2026.
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (11893 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
the-nam-shub/e5-real-skills · 10 stars · license none declared · pushed 2026-11-06 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_mavhbepjbe2jubdg GET https://markdownregistry.com/api/v1/resolve?ref=the-nam-shub/e5-real-skills/pr-and-communications GET https://markdownregistry.com/api/v1/blob/e790db060998c53d2b929181482d1c2cba9b1e5cf15f3438bd4adec8f43b08f0
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.