marketing-psychology SKILL.md skillA

marketing-psychology from moizibnyousaf/marketing-cli is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add moizibnyousaf/marketing-cli/marketing-psychology@git:20260816.3161ba8

Pins git:20260816.3161ba8 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
moizibnyousaf/marketing-cli
Path
skills/marketing-psychology/SKILL.md
Versions recorded
3
Latest version
git:20260816.3161ba8, committed Aug 16, 2026
First version recorded
May 3, 2026
Size
18,333 bytes
Repository stars
33
License
MIT

Knowledge skill that applies behavioral psychology and persuasion principles to any marketing asset. Covers Cialdini's 6 principles, cognitive biases, and ethical persuasion frameworks. This skill is invoked BY other skills to enhance their output. Use it whenever copy needs more psychological weight, when a landing page feels flat, when email sequences lack urgency, or when any marketing asset needs to be more persuasive. Also use when someone says 'make this more convincing', 'add urgency'…

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# Marketing Psychology

## Purpose

This is a KNOWLEDGE skill. It does not produce standalone deliverables. Instead, it enhances any marketing asset — landing pages, emails, ads, CTAs, pricing pages, onboarding flows — by applying behavioral psychology principles that increase persuasion and conversion.

When another skill produces copy or UX, this skill provides the psychological layer: why certain framings work, which biases to apply, and specific before/after rewrites grounded in research.

## No Reads/Writes

This skill is pure reference. It reads no brand files and writes no outputs. It is applied ON TOP of other skills' work.

## Brand Context Enhancement

While this skill reads no files itself, the calling skill should provide brand context when available:

- **audience.md** -> Knowing the audience helps select the right social proof type (peer testimonials for B2B, user statistics for consumer), the right authority signals (industry certifications for enterprise, founder story for indie), and the right scarcity framing (launch pricing for startups, seat limits for teams).
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add moizibnyousaf/marketing-cli/marketing-psychology@sha256:d5e8a1bffda4acf6

The line at the top of this page pins the label git:20260816.3161ba8, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_mogab2dy35r7vlf3.svg)](https://markdownregistry.com/a/art_mogab2dy35r7vlf3)

4 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 3 versions of this file, between May 3, 2026 and Aug 16, 2026, about one every 52 days.

versioncommittedcommitsizeaudit
git:20260816.3161ba8 latest2026-08-16 3161ba8 18,333 BA view · diff
git:20260508.c80bcab2026-05-08 c80bcab 18,329 BA view · diff
git:20260503.12df1f32026-05-03 12df1f3 17,952 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (18333 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

moizibnyousaf/marketing-cli · 33 stars · license MIT · pushed 2026-10-20 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_mogab2dy35r7vlf3
GET https://markdownregistry.com/api/v1/resolve?ref=moizibnyousaf/marketing-cli/marketing-psychology
GET https://markdownregistry.com/api/v1/blob/d5e8a1bffda4acf607e827053818eff7cb33aed62f2ebd7887800e1d67380251

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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