funnel-pipeline-and-revenue-metrics SKILL.md skillA
funnel-pipeline-and-revenue-metrics from the-nam-shub/e5-real-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add the-nam-shub/e5-real-skills/funnel-pipeline-and-revenue-metrics@v2026-04-21Pins v2026-04-21 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- the-nam-shub/e5-real-skills
- Path
skills/funnel-pipeline-and-revenue-metrics/SKILL.md- Versions recorded
- 1
- Latest version
- v2026-04-21, committed Apr 21, 2026
- Size
- 46,392 bytes
- Repository stars
- 10
- License
- none declared
Guides marketers on how to define, measure, and report funnel, pipeline, and revenue metrics in B2B contexts — including which metrics to own, how to calculate them, how to report to executives, and how to align with sales and finance.
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# Funnel, Pipeline, and Revenue Metrics ## Overview This skill covers how B2B marketing teams should define, measure, and communicate funnel, pipeline, and revenue metrics — from selecting the right primary accountability metric to calculating CAC, building pipeline coverage models, reporting to executives, and aligning with sales and finance. All practices are sourced exclusively from guests on the Exit Five podcast; no external frameworks or general best practices have been added. Where guests disagree, those disagreements are surfaced explicitly rather than resolved. --- ## Defining Your North Star Metric Before selecting any metrics, have explicit conversations with the CEO, COO, and Chief Commercial Officer about the company's 12–18 month goals and strategy. Understand not just revenue targets but the underlying strategy: product adoption, brand growth, logo acquisition in specific segments, or customer expansion. Metrics should follow from strategy, not drive it. Revisit and adjust every six months or quarterly as business priorities shift. (Source: Aditya Vempaty, Episode #235) …
Read the whole file at its exact version.
How to install
mdr add the-nam-shub/e5-real-skills/funnel-pipeline-and-revenue-metrics@sha256:2d67f94852789800The line at the top of this page pins the label v2026-04-21, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_oi5y4iuaqmc2a2rv)
4 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 1 version of this file, committed on Apr 21, 2026.
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (46392 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
the-nam-shub/e5-real-skills · 10 stars · license none declared · pushed 2026-11-06 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_oi5y4iuaqmc2a2rv GET https://markdownregistry.com/api/v1/resolve?ref=the-nam-shub/e5-real-skills/funnel-pipeline-and-revenue-metrics GET https://markdownregistry.com/api/v1/blob/2d67f9485278980090a8583797d9ad24791b7f589a0bb584dec165ab9d0198b3
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.