demand-gen-audit SKILL.md skillA
demand-gen-audit from cognyai/claude-code-marketing-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add cognyai/claude-code-marketing-skills/demand-gen-audit@v1.1.2Pins v1.1.2 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- cognyai/claude-code-marketing-skills
- Path
skills/demand-gen-audit/SKILL.md- Versions recorded
- 2
- Latest version
- v1.1.2, committed Oct 12, 2026
- First version recorded
- May 20, 2026
- Size
- 12,031 bytes
- Repository stars
- 114
- License
- none declared
Google Ads Demand Gen audit — audience strategy, creative format diversity, creative freshness, placements, CPA vs goal.
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# Demand Gen Audit A deep audit of your Demand Gen campaigns — Google's visual, social-style campaign type running across Discover, Gmail, YouTube feeds and Shorts. Demand Gen lives or dies on audiences and creative, so that's where this audit spends its time. **Requires:** Cogny Agent subscription ($9/mo) — [Sign up](https://cogny.com) ## Works with | Job | Primary | Also answers it | Differences to state | |-----|---------|-----------------|----------------------| | Audiences, creative formats, ad strength | Google Ads | — | Google-only levers | | Same-job campaign totals | Google Ads (Demand Gen) | Microsoft Ads (`Bing_Ads`, campaign type `Audience`) | Bing money is account-currency units; Microsoft Audience Network inventory, not YouTube | | Post-click quality | Google Analytics 4 | — | GA4 engaged sessions and key events per campaign; GA4 attribution ≠ Ads | | Prospecting CPA benchmark | — | Meta Ads (`tool_get_insights`) | Meta counts link clicks and conversions differently; compare CPA, never sum | Call `list_integrations` once. Everything beyond Google Ads is optional context. ## Step 0: Cogny check …
Read the whole file at its exact version.
How to install
mdr add cognyai/claude-code-marketing-skills/demand-gen-audit@sha256:c21118d4878c2fafThe line at the top of this page pins the label v1.1.2, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_zue4ahap35gsmjp3)
3 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 2 versions of this file, between May 20, 2026 and Oct 12, 2026, about one every 145 days.
| version | committed | commit | size | audit | |
|---|---|---|---|---|---|
| v1.1.2 latest | 2026-10-12 | 19f93c6 | 12,031 B | A | view · diff |
| v1.0.0 | 2026-05-20 | ac6fe91 | 6,027 B | A | view |
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (12031 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
cognyai/claude-code-marketing-skills · 114 stars · license none declared · pushed 2026-10-12 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_zue4ahap35gsmjp3 GET https://markdownregistry.com/api/v1/resolve?ref=cognyai/claude-code-marketing-skills/demand-gen-audit GET https://markdownregistry.com/api/v1/blob/c21118d4878c2faf9cda4755da4178d131a130ceba8243d5beb12a7a773f7089
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.