position-lock skillA
position-lock is agent-read markdown (skill) from varunk130/ai-gtm-skill-library: Brand positioning and messaging architecture engine that creates a defensible market position with cascading message hierarchy from tagline to feature copy. Use when: positioning, messaging, brand positioning, value proposition, messaging framework, how do we position, what is our message..
Indexed from public GitHub and served as immutable, content-addressed versions. Install it pinned to an exact SHA-256 with the mdr CLI, and every file is verified against the hash recorded here before it reaches your agent. The deterministic audit below grades the latest version, and the same file always earns the same grade.
What the file says
# Position Lock (PRISM Framework) Engineer a positioning architecture that is structurally defensible and cascades consistently from brand level down to feature level. ## When to Use - New product positioning - Repositioning after market shift - Messaging overhaul - Pre-launch messaging lock - Category creation strategy ## What You'll Need **Critical inputs (ask if not provided):** - Product/company to position - Target audience (primary persona) - Top 2-3 competitors **Nice-to-have:** - Battle Scanner output (competitive positioning) - Whitespace Finder output (opportunities to position around) - Journey Architect output (persona needs at each stage) ## Process ### Step 1: Build the 4-Layer Positioning Stack **Layer 1: Category Design** Decide your category strategy: | Strategy | When to Use | Risk Level | |----------|------------|------------| | Create new category | You are truly different, market is ready | High effort, highest leverage | | Redefine existing category | Existing category is stale, you have a fresh angle | Medium effort | | Compete within category | Category is well-understood, you have clear advantages | Lowest effort | **Layer 2: Strategic Narrative** …
Read the whole file at its exact version.
How to install
mdr add varunk130/ai-gtm-skill-library/position-lock@git:20260516.4225f52mdr add varunk130/ai-gtm-skill-library/position-lock@sha256:ec20713608ec633ePin to a label to follow the author's releases, or to a sha256 to freeze the exact bytes forever. Either way the resolved hash is written to mdr.lock, and mdr install reproduces it on any machine.
[](https://markdownregistry.com/a/art_cbpfobdvtr3v5hur)
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Versions
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (5075 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
varunk130/ai-gtm-skill-library · 6 stars · license MIT · pushed 2026-09-19 · branch master
API
GET https://markdownregistry.com/api/v1/artifacts/art_cbpfobdvtr3v5hur GET https://markdownregistry.com/api/v1/resolve?ref=varunk130/ai-gtm-skill-library/position-lock GET https://markdownregistry.com/api/v1/blob/ec20713608ec633e30b8f5041bdf98a24af388a93f2e9b28d7591da2a1d6f56b
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