competitor-intel SKILL.md skillA

competitor-intel from risukisu/marketing-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add risukisu/marketing-skills/competitor-intel@git:20260911.cdc6661

Pins git:20260911.cdc6661 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
risukisu/marketing-skills
Path
skills/Marketing-Ops/competitor-intel/SKILL.md
Versions recorded
5
Latest version
git:20260911.cdc6661, committed Sep 11, 2026
First version recorded
Sep 11, 2026
Size
17,230 bytes
Repository stars
6
License
MIT

Scan competitor websites and ad libraries, detect what changed since the last scan, and write a competitive briefing. Use when the user says "/competitor-intel", "competitor scan", "what are our competitors doing", "competitive intelligence", "competitor briefing", or asks to track a competitor's website or ads over time. First run walks through a short intake that stores company and competitor details in a competitor-intel/ folder in the current project — no company data lives in the skill.…

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# Competitor Intel

Scans competitor websites (and, at the deep tier, LinkedIn ad libraries), diffs the result
against the last scan, and writes a briefing a person actually reads. Everything the skill
learns about a company lives in a `competitor-intel/` folder inside the current project — never
in this skill folder, never in any repo this skill ships from.

**Paths in this file.** `scripts/…` and `references/…` are relative to **this skill's
folder**. `competitor-intel/…` is relative to the **current working directory** — the user's
project. This skill deliberately works in two roots at once, so every script invocation below
needs the skill folder's own path in front of it (written `<skill>/scripts/…`), while
`competitor-intel/…` arguments stay relative to the project.

## Routing

Check for `competitor-intel/company.md` in the current working directory.

- Missing → run **Intake**.
- Present, user said `scan` or gave no argument → run **Scan**.
- Present, user said `setup` → re-run **Intake** against the existing files (confirm before
  overwriting).
- Present, user said `report [run-id]` → run **Report** (no re-scraping — read the existing
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add risukisu/marketing-skills/competitor-intel@sha256:003b8fd3bcd3dbc5

The line at the top of this page pins the label git:20260911.cdc6661, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_pjenumfu6t6o7pds.svg)](https://markdownregistry.com/a/art_pjenumfu6t6o7pds)

5 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 5 versions of this file, all committed on Sep 11, 2026.

versioncommittedcommitsizeaudit
git:20260911.cdc6661 latest2026-09-11 cdc6661 17,230 BA view · diff
git:20260911.1d479a02026-09-11 1d479a0 14,242 BA view · diff
git:20260911.7c14da92026-09-11 7c14da9 11,357 BA view · diff
git:20260911.f8562c92026-09-11 f8562c9 11,357 BA view · diff
git:20260911.859d2292026-09-11 859d229 10,190 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (17230 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

risukisu/marketing-skills · 6 stars · license MIT · pushed 2026-10-08 · branch master

API

GET https://markdownregistry.com/api/v1/artifacts/art_pjenumfu6t6o7pds
GET https://markdownregistry.com/api/v1/resolve?ref=risukisu/marketing-skills/competitor-intel
GET https://markdownregistry.com/api/v1/blob/003b8fd3bcd3dbc5928a3058ffcb5fe9f1c34f67bfcd48fea5d1bb3bafbfdfb0

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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Every file in risukisu/marketing-skills

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