customer-analytics SKILL.md skillA

customer-analytics from varunk130/ai-gtm-skill-library is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add varunk130/ai-gtm-skill-library/customer-analytics@git:20261028.6a38bba

Pins git:20261028.6a38bba in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
varunk130/ai-gtm-skill-library
Path
revops-skills/customer-analytics/SKILL.md
Versions recorded
4
Latest version
git:20261028.6a38bba, committed Oct 28, 2026
First version recorded
May 16, 2026
Size
5,675 bytes
Repository stars
7
License
MIT

Customer analytics framework - cohort retention, lifecycle funnels, engagement scoring, segmentation, and behavioral diagnostics for product and CS teams. Use when: customer analytics, cohort analysis, retention curve, engagement score, customer segmentation, behavioral analysis, lifecycle funnel, RFM, activation diagnostics, usage analysis.

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# Customer Analytics (LENS Framework)

Design a customer analytics architecture that answers *which customers, doing what, are driving (or breaking) the business* - instead of dashboards full of vanity counts. LENS produces a defensible segmentation, a retention model, an engagement score, and a behavioral diagnostic loop that PMs and CS can act on weekly.

## Core Principle

**Customer analytics fails when it stops at "users went up." LENS forces decomposition into *who*, *what*, *when*, and *why* - the four axes a dashboard usually collapses into one number.**

## The LENS Framework

| Letter | Stage | The Question |
|--------|-------|--------------|
| **L** | Lifecycle Mapping | What are the named lifecycle stages and what does each one's "good" look like? |
| **E** | Engagement Scoring | What weighted score combines depth, breadth, and recency of value events? |
| **N** | Net Retention Decomposition | Where exactly is NRR coming from - new logo, expansion, contraction, churn? |
| **S** | Segment Behavior | Which segments behave differently, and which behavioral cohorts predict outcomes? |

## Lifecycle Stages

| Stage | "Good" Signal | Diagnostic |
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add varunk130/ai-gtm-skill-library/customer-analytics@sha256:42956256434a2fe0

The line at the top of this page pins the label git:20261028.6a38bba, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_pok4dzvjpljyersc.svg)](https://markdownregistry.com/a/art_pok4dzvjpljyersc)

4 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 4 versions of this file, between May 16, 2026 and Oct 28, 2026, about one every 55 days.

versioncommittedcommitsizeaudit
git:20261028.6a38bba latest2026-10-28 6a38bba 5,675 BA view · diff
git:20260625.95291482026-06-25 9529148 5,673 BA view · diff
git:20260522.2e903922026-05-22 2e90392 5,675 BA view · diff
git:20260516.4225f522026-05-16 4225f52 5,713 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (5675 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

varunk130/ai-gtm-skill-library · 7 stars · license MIT · pushed 2026-11-01 · branch master

API

GET https://markdownregistry.com/api/v1/artifacts/art_pok4dzvjpljyersc
GET https://markdownregistry.com/api/v1/resolve?ref=varunk130/ai-gtm-skill-library/customer-analytics
GET https://markdownregistry.com/api/v1/blob/42956256434a2fe03dce707ffd5aec522a29ce27e8ba0d7307fc9833327e117d

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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Every file in varunk130/ai-gtm-skill-library

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