seo-sxo SKILL.md skillA

seo-sxo from risukisu/marketing-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add risukisu/marketing-skills/seo-sxo@v2.2.5

Pins v2.2.5 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
risukisu/marketing-skills
Path
skills/SEO/claude-seo/seo-sxo/SKILL.md
Versions recorded
1
Latest version
v2.2.5, committed Sep 9, 2026
Size
10,746 bytes
Repository stars
6
License
MIT

Search Experience Optimization: reads Google SERPs backwards to detect page-type mismatches, derives user stories from search intent signals, and scores pages from multiple persona perspectives. Identifies why well-optimized pages fail to rank by analyzing what Google rewards for each keyword. Use when user says "SXO", "search experience", "page type mismatch", "SERP analysis", "user story", "persona scoring", "why isn't my page ranking", "intent mismatch", or "wireframe".

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# Search Experience Optimization (SXO)

SXO bridges the gap between SEO (what Google rewards) and UX (what users need).
Traditional SEO audits check technical health. SXO asks: "Does this page deserve
to rank for this keyword based on what Google is actually rewarding in the SERP?"

## Core Insight

A page can score 95/100 on technical SEO and still fail to rank because it is the
**wrong page type** for the keyword. If Google shows 8 product pages and 2 comparison
pages for your keyword, your blog post will never break through -- no matter how
well-optimized it is.

## Commands

| Command | Purpose |
|---------|---------|
| `/seo sxo <url>` | Full SXO analysis (auto-detect keyword from page) |
| `/seo sxo <url> <keyword>` | Full SXO analysis for a specific keyword |
| `/seo sxo wireframe <url>` | Generate IST/SOLL wireframe with concrete placeholders |
| `/seo sxo personas <url>` | Persona-only scoring (skip SERP analysis) |

## Execution Pipeline

### Step 1: Target Acquisition

1. Fetch the target URL via `"$HOME/.claude/skills/seo/bin/claude-seo" run render_page.py <URL> --mode auto` (SPA-aware and SSRF-safe)
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add risukisu/marketing-skills/seo-sxo@sha256:3c0ad4bb87396b77

The line at the top of this page pins the label v2.2.5, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_7f4ulqetbrsrtx33.svg)](https://markdownregistry.com/a/art_7f4ulqetbrsrtx33)

4 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 1 version of this file, committed on Sep 9, 2026.

versioncommittedcommitsizeaudit
v2.2.5 latest2026-09-09 8a5dc3b 10,746 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (10746 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

risukisu/marketing-skills · 6 stars · license MIT · pushed 2026-11-06 · branch master

API

GET https://markdownregistry.com/api/v1/artifacts/art_7f4ulqetbrsrtx33
GET https://markdownregistry.com/api/v1/resolve?ref=risukisu/marketing-skills/seo-sxo
GET https://markdownregistry.com/api/v1/blob/3c0ad4bb87396b77fc3bf75425d4ff7c991060e0bc8eeede5d58a27e90c5734b

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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Every file in risukisu/marketing-skills

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