campaign-analytics SKILL.md skillA

campaign-analytics from leadmagic/gtm-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add leadmagic/gtm-skills/campaign-analytics@v1.0.0

Pins v1.0.0 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
leadmagic/gtm-skills
Path
skills/analytics/campaign-analytics/SKILL.md
Versions recorded
6
Latest version
v1.0.0, committed Oct 1, 2026
First version recorded
Jun 8, 2026
Size
28,138 bytes
Repository stars
65
License
MIT

Analyze campaign performance from deliverability through revenue: delivery, engagement, replies, meetings, SQOs, pipeline, CAC, and payback. Produces diagnostic scorecard, root-cause analysis, benchmark comparison, and next-action plan. Use when deciding whether to scale, fix, or kill campaigns.

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# Campaign Analytics

## Overview

Campaign Analytics provides a systematic framework for measuring, diagnosing, and optimizing outbound and inbound campaign performance. The core principle is that campaigns fail at specific layers in the infrastructure-to-revenue stack — fixing the wrong layer wastes time and money. This skill prevents the common mistake of tweaking copy when deliverability is broken, or adjusting targeting when the offer is wrong.

The non-obvious rule: every campaign metric exists in a dependency chain. Deliverability gates open rates. Open rates gate reply rates. Reply rates gate meetings. Meetings gate pipeline. You cannot fix layer 5 if layer 2 is broken. This skill enforces layer-by-layer diagnosis before optimization.

This skill produces a Campaign Performance Diagnostic Report containing: a 6-layer health scan, a diagnostic decision tree with root cause identification, winning copy extraction with statistical confidence, benchmark comparisons across three reference sets, and a prioritized optimization action plan with expected impact estimates.

## When to Use

- User says "analyze my campaign" or "campaign performance review" → activate this skill
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add leadmagic/gtm-skills/campaign-analytics@sha256:f8d124991a5c9f8c

The line at the top of this page pins the label v1.0.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_dwyw6htdoomdzmqa.svg)](https://markdownregistry.com/a/art_dwyw6htdoomdzmqa)

5 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 6 versions of this file, between Jun 8, 2026 and Oct 1, 2026, about one every 23 days.

versioncommittedcommitsizeaudit
v1.0.0 latest2026-10-01 ca0d2ec 28,138 BA view · diff
v1.0.02026-09-02 a19750a 28,145 BA view · diff
v1.0.02026-06-10 e030e67 28,139 BA view · diff
v1.0.02026-06-10 17b6e1f 28,141 BA view · diff
v1.0.02026-06-08 07ce0cd 28,142 BA view · diff
v1.0.02026-06-08 2fb2a99 28,071 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (28138 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

leadmagic/gtm-skills · 65 stars · license MIT · pushed 2026-10-14 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_dwyw6htdoomdzmqa
GET https://markdownregistry.com/api/v1/resolve?ref=leadmagic/gtm-skills/campaign-analytics
GET https://markdownregistry.com/api/v1/blob/f8d124991a5c9f8c30d444bc8c3de619652715ef534a3aa4dfb8e86a29e1b61e

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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