abm-1-to-1 SKILL.md skillA

abm-1-to-1 from leadmagic/gtm-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add leadmagic/gtm-skills/abm-1-to-1@v1.1.0

Pins v1.1.0 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
leadmagic/gtm-skills
Path
skills/abm/abm-1-to-1/SKILL.md
Versions recorded
6
Latest version
v1.1.0, committed Oct 1, 2026
First version recorded
Jun 8, 2026
Size
6,915 bytes
Repository stars
65
License
MIT

Runs strategic 1-to-1 ABM for 5-15 high-value accounts: account plans, custom microsites, executive engagement, direct mail, and board-level connections. Use when a named enterprise account justifies bespoke content and executive time, or when the user needs a strategic account plan. Triggers on: "1-to-1 ABM", "strategic ABM", "custom ABM", "key account marketing", "named account".

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# ABM 1-to-1 (Strategic)

## Overview
Strategic ABM for 5-15 named accounts where you're pursuing $100K+ ACV deals.
This is custom, high-touch, relationship-driven — not automated sequences.
You research the account like you're writing a case study about them, then design
interactions that feel like the entire company exists to serve this one account.

## Authoritative Foundations

- **ITSMA Strategic ABM** — Tier-based ABM (1:1 / 1:few / 1:many); measure pipeline from target accounts, not lead volume.
- **Force Management Command of the Message** — Command of the Message — persona-specific value narrative and differentiation per stakeholder.
- **John Ruhlin Giftology** — Go-deep-not-wide relationship gifting; remarkable personalization beats logo swag.
- **Sendoso Sending Platform** — Sending platform for physical touchpoints — address verify, warehouse, CRM triggers.

## When to Use
- "Run 1-to-1 ABM on [account]"
- "Build strategic account plan"
- "Custom ABM for enterprise"
- "Named account marketing play"

## Step-by-Step Process

### Phase 1: Account Deep Dive (2-4 hours per account)
Research across 10+ dimensions:
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add leadmagic/gtm-skills/abm-1-to-1@sha256:1e0ece87d8c7daab

The line at the top of this page pins the label v1.1.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_mpi3csi5uqvfytwe.svg)](https://markdownregistry.com/a/art_mpi3csi5uqvfytwe)

5 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 6 versions of this file, between Jun 8, 2026 and Oct 1, 2026, about one every 23 days.

versioncommittedcommitsizeaudit
v1.1.0 latest2026-10-01 ca0d2ec 6,915 BA view · diff
v1.1.02026-09-02 a19750a 6,792 BA view · diff
v1.1.02026-06-10 e030e67 6,786 BA view · diff
v1.1.02026-06-10 17b6e1f 6,826 BA view · diff
v1.1.02026-06-10 9f00d65 6,827 BA view · diff
v1.0.02026-06-08 07ce0cd 8,855 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (6915 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

leadmagic/gtm-skills · 65 stars · license MIT · pushed 2026-10-14 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_mpi3csi5uqvfytwe
GET https://markdownregistry.com/api/v1/resolve?ref=leadmagic/gtm-skills/abm-1-to-1
GET https://markdownregistry.com/api/v1/blob/1e0ece87d8c7daabcbbc17c9040ea3cf808146ad4bc3d5fe39975ead37e96e4a

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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