developer-gtm SKILL.md skillA
developer-gtm from leadmagic/gtm-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add leadmagic/gtm-skills/developer-gtm@v1.0.0Pins v1.0.0 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- leadmagic/gtm-skills
- Path
skills/product-led-growth/developer-gtm/SKILL.md- Versions recorded
- 5
- Latest version
- v1.0.0, committed Oct 1, 2026
- First version recorded
- Jun 10, 2026
- Size
- 10,163 bytes
- Repository stars
- 76
- License
- MIT
Build a developer go-to-market motion the way Vercel, Stripe, and Twilio do — open-source/framework flywheel, docs and quickstarts as the funnel, transparent self-serve pricing, PQL signals, DevRel/community as distribution, and a sales motion that enables developer champions instead of cold-pitching them. Use when designing GTM for a developer tool, API, or infrastructure product, or when sales feels like it is fighting the buyer. Triggers on: "developer selling", "sell to developers…
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# Developer GTM (Selling to Developers) ## Overview Developer go-to-market fails when teams run a generic B2B playbook at a technical buyer: gated whitepapers, "request a demo" walls, cold SDR sequences, and pricing hidden behind a sales call. Developers evaluate by building, not by sitting through pitches — and they route around anything that feels like marketing. This skill encodes the motion used by developer-first companies (Vercel, Stripe, Twilio): earn trust by helping developers ship, let the product and docs do the selling, then bring sales in to enable the champion and close the economic buyer — never to pitch the developer. The mistake this prevents: treating developers as leads to be worked instead of builders to be unblocked, and confusing bottom-up adoption (the developer) with the top-down purchase (the economic buyer). ## When to Use - "How do we sell to developers without annoying them?" - "Design GTM for our API / dev tool / infrastructure product" - "Build a developer marketing or DevRel function" - "Open-source flywheel — how do we monetize it like Next.js → Vercel?" - "Set up a self-serve free tier that feeds enterprise sales" …
Read the whole file at its exact version.
How to install
mdr add leadmagic/gtm-skills/developer-gtm@sha256:4e27a087d45cc5efThe line at the top of this page pins the label v1.0.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_3r6qbqvwe3s6n7ej)
5 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 5 versions of this file, between Jun 10, 2026 and Oct 1, 2026, about one every 28 days.
| version | committed | commit | size | audit | |
|---|---|---|---|---|---|
| v1.0.0 latest | 2026-10-01 | ca0d2ec | 10,163 B | A | view · diff |
| v1.0.0 | 2026-09-02 | a19750a | 10,168 B | A | view · diff |
| v1.0.0 | 2026-06-10 | e030e67 | 10,162 B | A | view · diff |
| v1.0.0 | 2026-06-10 | 17b6e1f | 10,086 B | A | view · diff |
| v1.0.0 | 2026-06-10 | 9f00d65 | 10,089 B | A | view |
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (10163 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
leadmagic/gtm-skills · 76 stars · license MIT · pushed 2026-10-14 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_3r6qbqvwe3s6n7ej GET https://markdownregistry.com/api/v1/resolve?ref=leadmagic/gtm-skills/developer-gtm GET https://markdownregistry.com/api/v1/blob/4e27a087d45cc5ef49aa82877ce3e1aa7d56dcf1bce4e7a31e478eb0a9cca040
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.