founder-brand SKILL.md skillA
founder-brand from leadmagic/gtm-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add leadmagic/gtm-skills/founder-brand@v1.2.0Pins v1.2.0 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- leadmagic/gtm-skills
- Path
skills/founder-led/founder-brand/SKILL.md- Versions recorded
- 6
- Latest version
- v1.2.0, committed Oct 1, 2026
- First version recorded
- Jun 10, 2026
- Size
- 9,151 bytes
- Repository stars
- 76
- License
- MIT
Build a founder personal brand — LinkedIn strategy, content cadence, podcast guesting, newsletter growth, media features, and community building. Includes Adam Robinson's (RB2B) founder-led LinkedIn playbook: daily posting, hooks, zero-click content, and build-in-public. Use when building personal brand, growing audience, or establishing thought leadership as a founder. Triggers on: "personal brand", "founder brand", "LinkedIn strategy", "thought leadership", "build audience…
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# Founder Brand ## Overview A founder with a strong personal brand wins deals before the first meeting. Prospects read your content, trust your expertise through your ideas, and come to sales conversations pre-sold. Your company's brand borrows credibility from your personal brand — not the other way around. Building a founder brand is a long game. It compounds. Every post, podcast appearance, and newsletter issue adds to an asset that generates inbound pipeline for years. ## When to Use - "Build my personal brand as a founder" - "Grow my LinkedIn following" - "Start a founder newsletter" - "Get on podcasts" - "Create thought leadership content" - "Build an audience for my SaaS" - "Develop my voice as a founder" ## Authoritative Foundations - **Adam Robinson (RB2B / Retention.com)** — the reference case for founder-led LinkedIn distribution: bootstrapped RB2B from $0 → $1M ARR in 16 weeks and ~$5M in its first year with LinkedIn as the only channel. Daily posting, hook discipline (25% of writing time), 3-4 repeated content pillars, zero-click content with profile-link conversion, ~1-in-10 hard CTAs, and radical build-in-public transparency. Full playbook → …
Read the whole file at its exact version.
How to install
mdr add leadmagic/gtm-skills/founder-brand@sha256:bc587d8d49e30778The line at the top of this page pins the label v1.2.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_45xacjotzq2qt5ar)
4 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 6 versions of this file, between Jun 10, 2026 and Oct 1, 2026, about one every 23 days.
| version | committed | commit | size | audit | |
|---|---|---|---|---|---|
| v1.2.0 latest | 2026-10-01 | ca0d2ec | 9,151 B | A | view · diff |
| v1.2.0 | 2026-09-02 | a19750a | 9,196 B | A | view · diff |
| v1.2.0 | 2026-07-07 | f25ec89 | 9,190 B | A | view · diff |
| v1.2.0 | 2026-06-10 | e030e67 | 8,984 B | A | view · diff |
| v1.2.0 | 2026-06-10 | 17b6e1f | 8,984 B | A | view · diff |
| v1.2.0 | 2026-06-10 | 86dec0f | 8,985 B | A | view |
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (9151 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
leadmagic/gtm-skills · 76 stars · license MIT · pushed 2026-10-14 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_45xacjotzq2qt5ar GET https://markdownregistry.com/api/v1/resolve?ref=leadmagic/gtm-skills/founder-brand GET https://markdownregistry.com/api/v1/blob/bc587d8d49e3077854d472d84c7bfbd8fd1619c33addf48c0fb9d5e027876626
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.
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