cs-playbooks SKILL.md skillA

cs-playbooks from leadmagic/gtm-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add leadmagic/gtm-skills/cs-playbooks@v1.1.0

Pins v1.1.0 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
leadmagic/gtm-skills
Path
skills/customer-success/cs-playbooks/SKILL.md
Versions recorded
6
Latest version
v1.1.0, committed Oct 1, 2026
First version recorded
Jun 10, 2026
Size
8,979 bytes
Repository stars
76
License
MIT

Build customer success playbooks — onboarding, health scoring, CSQLs, expansion plays, QBRs, and churn intervention. Use when building a CS function, designing customer journeys, or creating playbooks for retention and expansion. Triggers on: "customer success", "CS playbook", "onboarding", "health score", "CSQL", "expansion play", "customer retention", "QBR", or any request about post-sale customer engagement.

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# Customer Success Playbooks

## Overview
Customer Success is not reactive support — it is proactive value delivery that
drives retention and expansion. This skill builds the CS operating system:
Desired Outcome mapping (Lincoln Murphy), health scoring with leading indicators
(Gainsight), CSQL identification for expansion, and playbooks per customer
lifecycle stage.

## When to Use
- "Build our customer success function"
- "Design customer onboarding"
- "Create a health score model"
- "Set up expansion plays"
- "Build QBR templates"
- "Customer comms during outage / incident"
- "CS crisis FAQ for support"
- "Retention crisis — churn wave response"

## Authoritative Foundations
- **Lincoln Murphy** — Desired Outcome framework. Every customer has a Required
  Outcome and an Appropriate Experience. Success is their outcome, not your
  feature usage. The Success Gap: customers using the product correctly but
  still failing.
- **Nick Mehta / Gainsight** — CS ops at scale: health scores, lifecycle stages,
  digital-first delivery. Operational layer on Murphy's strategy.
  → `references/lincoln-murphy-customer-success.md`
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add leadmagic/gtm-skills/cs-playbooks@sha256:e9601259891e224d

The line at the top of this page pins the label v1.1.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_7gk6zt2uvklr2h5f.svg)](https://markdownregistry.com/a/art_7gk6zt2uvklr2h5f)

3 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 6 versions of this file, between Jun 10, 2026 and Oct 1, 2026, about one every 23 days.

versioncommittedcommitsizeaudit
v1.1.0 latest2026-10-01 ca0d2ec 8,979 BA view · diff
v1.1.02026-09-02 130b433 9,079 BA view · diff
v1.1.02026-09-02 a19750a 8,571 BA view · diff
v1.1.02026-06-10 e030e67 8,565 BA view · diff
v1.1.02026-06-10 0173be3 8,569 BA view · diff
v1.1.02026-06-10 17b6e1f 8,485 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (8979 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

leadmagic/gtm-skills · 76 stars · license MIT · pushed 2026-10-14 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_7gk6zt2uvklr2h5f
GET https://markdownregistry.com/api/v1/resolve?ref=leadmagic/gtm-skills/cs-playbooks
GET https://markdownregistry.com/api/v1/blob/e9601259891e224ddbf572ab20896a5da496f64f82555fdc58280a6cab97ef49

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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