lapse-and-winback SKILL.md skillA

lapse-and-winback from 808enzo/chappie is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add 808enzo/chappie/lapse-and-winback@git:20261009.fdb6855

Pins git:20261009.fdb6855 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
808enzo/chappie
Path
skills/lapse-and-winback/SKILL.md
Versions recorded
3
Latest version
git:20261009.fdb6855, committed Oct 9, 2026
First version recorded
Sep 17, 2026
Size
15,712 bytes
Repository stars
2
License
MIT

Decide who counts as lapsed, catch people on the way out, and run one finite attempt to bring back those already gone. Use when nobody can say how long without a purchase counts as lapsed, win-back reaches people who just bought, or re-engagement never ends. Not a failed subscription charge (subscription-retention) or discount depth (offer-design).

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# lapse-and-winback

This skill answers one question: who counts as lapsed, how to notice somebody leaving before they
have gone, and what one finite attempt to bring them back looks like.

The churn metric itself is `metric-definitions`. The engagement tier and how often the dormant
tier gets mailed inside the standing program is `email-program`. The silence threshold that takes
a record out of the active base is `list-building`. What lives here is the **deliberate attempt**:
it has a population, a start, a declared end, and an outcome for everybody who entered it.

Lapse breaks quietly, and in the opposite direction from everything else in the program. The rest
of a program is visible through sends: something went out, something got opened. Leaving produces
no event at all. The person stops appearing, and the only trace they leave is the absence of a
trace. A campaign report does not show it, because a campaign report counts the people who
received something, and by the time anybody reviews it the lapsed are not on the list.

Before your first step, read `.agents/chappie-context.md` in the project if it exists. It records the
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add 808enzo/chappie/lapse-and-winback@sha256:a23950b92717dbb1

The line at the top of this page pins the label git:20261009.fdb6855, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_dcbggbsxbwrrua6i.svg)](https://markdownregistry.com/a/art_dcbggbsxbwrrua6i)

0 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 3 versions of this file, between Sep 17, 2026 and Oct 9, 2026, about one every 11 days.

versioncommittedcommitsizeaudit
git:20261009.fdb6855 latest2026-10-09 fdb6855 15,712 BA view · diff
git:20260929.c3f61d52026-09-29 c3f61d5 15,588 BA view · diff
git:20260917.0d90f8f2026-09-17 0d90f8f 20,162 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (15712 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

808enzo/chappie · 2 stars · license MIT · pushed 2026-10-15 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_dcbggbsxbwrrua6i
GET https://markdownregistry.com/api/v1/resolve?ref=808enzo/chappie/lapse-and-winback
GET https://markdownregistry.com/api/v1/blob/a23950b92717dbb163b7594b8375a903d79b970b0744fc2721630d894cd0d2ae

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

More from 808enzo/chappie

AGENTS.md AGENTS.md file
808enzo/chappie · AGENTS.md
git:20261015.3d8191b · audit A · 2 stars
CLAUDE.md CLAUDE.md file
808enzo/chappie · CLAUDE.md
git:20260917.0d90f8f · audit B · 2 stars
b2b-lifecycle SKILL.md skill
808enzo/chappie · skills/b2b-lifecycle/SKILL.md · Carry a business account from first known contact to the buying group's decision. Use when leads handed to sales are…
git:20261009.fdb6855 · audit A · 2 stars
b2b-retention SKILL.md skill
808enzo/chappie · skills/b2b-retention/SKILL.md · Carry an invoiced business contract from the won deal to the customer's renewal decision. Use when notices of…
git:20261009.fdb6855 · audit A · 2 stars
chat-and-bots SKILL.md skill
808enzo/chappie · skills/chat-and-bots/SKILL.md · Decide whether a bot or a person answers someone who writes in, how the matter reaches whoever can settle it, and when…
git:20261009.9d99233 · audit A · 2 stars
consent-and-preferences SKILL.md skill
808enzo/chappie · skills/consent-and-preferences/SKILL.md · Decide on what basis you may write to a person, by channel and purpose, and how far and fast their choices and…
git:20261009.fdb6855 · audit A · 2 stars
contact-orchestration SKILL.md skill
808enzo/chappie · skills/contact-orchestration/SKILL.md · Cap how many messages one person gets across channels and systems, and decide which message wins when two collide. Use…
git:20261009.fdb6855 · audit A · 2 stars
crm-program-design SKILL.md skill
808enzo/chappie · skills/crm-program-design/SKILL.md · Decide what the CRM program is for, the single number it is judged on, who owns each part, and what gets built first…
git:20261009.fdb6855 · audit A · 2 stars
crm-reporting SKILL.md skill
808enzo/chappie · skills/crm-reporting/SKILL.md · Build the regular program report, read change on cohorts, and keep attribution credit apart from effect. Use when…
git:20261009.fdb6855 · audit A · 2 stars
deliverability SKILL.md skill
808enzo/chappie · skills/deliverability/SKILL.md · Decide how your mail identifies itself to mailbox providers, earns volume, and recovers when a provider stops letting…
git:20261009.fdb6855 · audit A · 2 stars
email-copy SKILL.md skill
808enzo/chappie · skills/email-copy/SKILL.md · Decide what one email says, what it promises and what it asks for, and whether the words made the difference. Use when…
git:20261009.fdb6855 · audit A · 2 stars
email-design SKILL.md skill
808enzo/chappie · skills/email-design/SKILL.md · Make an email template hold up in the inboxes, apps and modes its author never looked at. Use when a template is built…
git:20261009.bc3e12b · audit A · 2 stars

Every file in 808enzo/chappie

Browse by kind, by grade A, or by owner.