808enzo/chappie

808enzo/chappie · AGENTS.md

808enzo/chappie · CLAUDE.md

808enzo/chappie · skills/b2b-lifecycle/SKILL.md · Carry a business account from first known contact to the buying group's decision. Use when leads handed to sales are…

808enzo/chappie · skills/b2b-retention/SKILL.md · Carry an invoiced business contract from the won deal to the customer's renewal decision. Use when notices of…

808enzo/chappie · skills/chat-and-bots/SKILL.md · Decide whether a bot or a person answers someone who writes in, how the matter reaches whoever can settle it, and when…

808enzo/chappie · skills/consent-and-preferences/SKILL.md · Decide on what basis you may write to a person, by channel and purpose, and how far and fast their choices and…

808enzo/chappie · skills/contact-orchestration/SKILL.md · Cap how many messages one person gets across channels and systems, and decide which message wins when two collide. Use…

808enzo/chappie · skills/crm-program-design/SKILL.md · Decide what the CRM program is for, the single number it is judged on, who owns each part, and what gets built first…

808enzo/chappie · skills/crm-reporting/SKILL.md · Build the regular program report, read change on cohorts, and keep attribution credit apart from effect. Use when…

808enzo/chappie · skills/deliverability/SKILL.md · Decide how your mail identifies itself to mailbox providers, earns volume, and recovers when a provider stops letting…

808enzo/chappie · skills/email-copy/SKILL.md · Decide what one email says, what it promises and what it asks for, and whether the words made the difference. Use when…

808enzo/chappie · skills/email-design/SKILL.md · Make an email template hold up in the inboxes, apps and modes its author never looked at. Use when a template is built…

808enzo/chappie · skills/email-program/SKILL.md · Run email as a standing program rather than one-off sends, deciding who gets what and when. Use when setting sending…

808enzo/chappie · skills/experiments-and-holdouts/SKILL.md · Design a comparison a decision can rest on, from an A/B test to a control group or holdout. Use when sizing a test and…

808enzo/chappie · skills/in-product-messaging/SKILL.md · Decide what the product shows someone already inside it, where, how often, and which message wins the screen. Use when…

808enzo/chappie · skills/lapse-and-winback/SKILL.md · Decide who counts as lapsed, catch people on the way out, and run one finite attempt to bring back those already gone…

808enzo/chappie · skills/list-building/SKILL.md · Know where every contact record came from, which record wins when two disagree, and when a contact stops being worth…

808enzo/chappie · skills/loyalty-program-design/SKILL.md · Design what a loyalty program is made of, how its rules work, and what it costs. Use when choosing between a discount…

808enzo/chappie · skills/loyalty-program-launch/SKILL.md · Take a loyalty program from a signed design to a running one, and get people into it. Use when deciding whether to…

808enzo/chappie · skills/martech-stack/SKILL.md · Decide which system owns each fact, how fresh events are, and how to change platforms without losing the program. Use…

808enzo/chappie · skills/messaging-channels/SKILL.md · Run SMS, RCS, WhatsApp and similar channels where a carrier or platform stands between you and the person. Use when…

808enzo/chappie · skills/metric-definitions/SKILL.md · Write down what a metric is, so two people quoting it mean the same thing. Use when two dashboards or teams disagree, a…

808enzo/chappie · skills/offer-design/SKILL.md · Decide what you promise for a purchase, from the form and depth of the benefit to its terms, and what happens when…

808enzo/chappie · skills/onsite-capture/SKILL.md · Turn anonymous site visitors into contacts you may write to, and decide what to ask and give. Use when placing or…

808enzo/chappie · skills/personalization/SKILL.md · Decide what changes in a message or page from person to person, where each value comes from, and what shows when it is…

808enzo/chappie · skills/program-audit-and-ops/SKILL.md · Notice when something you launched has stopped working, respond, and decide what keeps running. Use when a flow goes…

808enzo/chappie · skills/promo-calendar/SKILL.md · Plan what runs when across the year, and what a peak does to the weeks around it. Use when building the promotional…

808enzo/chappie · skills/push-notifications/SKILL.md · Decide who can be reached by push, through which endpoint, and what each send costs the permission. Use when planning…

808enzo/chappie · skills/repeat-purchase/SKILL.md · Work out when the next purchase is due, move first-time buyers to a second order, and decide what goes with an order…

808enzo/chappie · skills/rfm-segments/SKILL.md · Cut the base by recency, frequency and money on your own distribution, and collapse the grid into groups a team can…

808enzo/chappie · skills/scenario-map/SKILL.md · Decide which mechanics the program runs at all, which gets built first, and which leaves. Use when nobody can list what…

808enzo/chappie · skills/segmentation/SKILL.md · Cut a customer base into segments that hold up in use and that someone else can reproduce. Use when choosing the…

808enzo/chappie · skills/subscription-retention/SKILL.md · Keep a paid subscription from ending over a failed charge, and end it cleanly when the person cancels. Use when a…

808enzo/chappie · skills/transactional-messaging/SKILL.md · Decide which service messages an order, booking, payment or account request sets off, what each contains, and how fast…

808enzo/chappie · skills/triggered-messages/SKILL.md · Build flows fired by a customer event such as an abandoned cart, a browsed product, back in stock, a price drop or a…

808enzo/chappie · skills/voice-of-customer/SKILL.md · Ask customers about an experience, route what they say to an owner, and act on it. Use when setting up a post-purchase…

808enzo/chappie · skills/welcome-and-activation/SKILL.md · Run the first weeks after someone arrives, from the recorded contact to a first purchase or first use of the product…