earnings-signal-play SKILL.md skillA

earnings-signal-play from leadmagic/gtm-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add leadmagic/gtm-skills/earnings-signal-play@v1.1.0

Pins v1.1.0 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
leadmagic/gtm-skills
Path
skills/sales-plays/earnings-signal-play/SKILL.md
Versions recorded
6
Latest version
v1.1.0, committed Oct 1, 2026
First version recorded
Jun 8, 2026
Size
12,157 bytes
Repository stars
76
License
MIT

Runs an outbound play from public-company earnings calls and SEC filings: strategic priorities mined from 10-K/10-Q sections, Risk Factors turned into discovery questions, MD&A-grounded executive messaging, and a quarterly cadence. Use when prospecting into public companies, or into private companies by borrowing signals from public competitors. Triggers on: "earnings signal", "earnings play", "public company outbound", "10-K outreach", "earnings call prospecting", "SEC filing signal".

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# Earnings Call Signal Play

## Overview

Most sellers who "use earnings signals" watch the call replay or read a
summary newsletter — meaning they react to the same curated quotes as every
other vendor who emails the account that week. The plays that actually open
enterprise doors start with the SEC filing itself: Item 1A Risk Factors is a
ranked list of management's biggest fears, Item 7 MD&A is where executives
explain their own priorities in their own language, and the analyst Q&A layer
reveals what the street is pressuring them on — none of which appears in
earnings recaps. This skill applies Jamal Reimer's mega-deal method and Elric
Legloire's tactical SDR playbook to turn 10-K/10-Q sections into discovery
questions, executive messaging, and a quarterly cadence that lands before
competitors who rely on summaries.

## When to Use

- "Mine earnings calls for signals"
- "Earnings-based outbound for [public company]"
- "Enterprise trigger outreach from SEC filings"
- "10-K prospecting playbook"
- "Outreach grounded in a specific earnings call passage"
- "Private company — borrow signals from public competitors"

## Authoritative Foundations
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add leadmagic/gtm-skills/earnings-signal-play@sha256:dcc7e0cd399e25cf

The line at the top of this page pins the label v1.1.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_eedv4gmykzrgmacu.svg)](https://markdownregistry.com/a/art_eedv4gmykzrgmacu)

5 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 6 versions of this file, between Jun 8, 2026 and Oct 1, 2026, about one every 23 days.

versioncommittedcommitsizeaudit
v1.1.0 latest2026-10-01 ca0d2ec 12,157 BA view · diff
v1.1.02026-09-02 a19750a 12,035 BA view · diff
v1.1.02026-06-10 17b6e1f 12,029 BA view · diff
v1.1.02026-06-10 9f00d65 12,030 BA view · diff
v1.0.02026-06-08 07ce0cd 5,278 BA view · diff
v1.0.02026-06-08 2fb2a99 5,008 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (12157 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

leadmagic/gtm-skills · 76 stars · license MIT · pushed 2026-10-14 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_eedv4gmykzrgmacu
GET https://markdownregistry.com/api/v1/resolve?ref=leadmagic/gtm-skills/earnings-signal-play
GET https://markdownregistry.com/api/v1/blob/dcc7e0cd399e25cf3c355d40204e1d08b7db3a67e106e2444424ba0156a76e4a

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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