gtm-tool-cost-model SKILL.md skillA

gtm-tool-cost-model from leadmagic/gtm-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add leadmagic/gtm-skills/gtm-tool-cost-model@v1.2.0

Pins v1.2.0 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
leadmagic/gtm-skills
Path
skills/gtm-ops/gtm-tool-cost-model/SKILL.md
Versions recorded
5
Latest version
v1.2.0, committed Oct 1, 2026
First version recorded
Jun 10, 2026
Size
6,532 bytes
Repository stars
76
License
MIT

GTM tool cost modeling — per-seat licensing, usage-based fees, cloud infra, enrichment credits, annual vs monthly contracts, and fully-loaded RevOps stack TCO. Use when budgeting GTM tools, calculating cost per rep, vendor renewal negotiation, or stack ROI. Triggers on: "GTM tool budget", "tool cost calculation", "SaaS stack TCO", "licensing costs", "per seat cost", "enrichment credits cost", "cloud costs GTM", "vendor spend model".

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# GTM Tool Cost Model

## Overview

GTM tool spend hides in **per-seat**, **credit**, **platform**, and **cloud** lines —
and renewals jump 15–30% year two if nobody models TCO. The mistake: approving
tools from demos without a **fully-loaded cost per rep** or **cost per $1M ARR**.
This skill builds finance-ready tool budgets: licensing, usage, implementation,
and infra — tied to ARR stage and headcount.

Stack design → `revops-tech-stack`. Contract terms → `vendor-contracts`.
P&L integration → `financial-modeling`. **Operational spend** (Ramp, approvals,
vendor roster) → `gtm-spend-management`.

## When to Use

- "Calculate our GTM tool costs"
- "Budget for CRM + enrichment + sequencer"
- "Cost per SDR/AE for tools"
- "Model Clay credits vs headcount"
- "Renewal negotiation data"
- "TCO for Salesforce vs HubSpot"

## Authoritative Foundations

- **Ben Murray (SaaS CFO).** Model vendor spend as % of ARR and per departmental head.
- **David Skok.** Tool spend should ladder into CAC — if stack CAC > benchmark, fix before adding tools.
- **Scott Brinker.** Consolidation reduces redundant MarTech tax.
- **Jason Lemkin.** Typical GTM spend bands by ARR stage (directional).
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add leadmagic/gtm-skills/gtm-tool-cost-model@sha256:4ed28052e9fcc10f

The line at the top of this page pins the label v1.2.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_f3onsdo5qjb64xqh.svg)](https://markdownregistry.com/a/art_f3onsdo5qjb64xqh)

4 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 5 versions of this file, between Jun 10, 2026 and Oct 1, 2026, about one every 28 days.

versioncommittedcommitsizeaudit
v1.2.0 latest2026-10-01 ca0d2ec 6,532 BA view · diff
v1.2.02026-09-02 a19750a 6,539 BA view · diff
v1.2.02026-06-10 e030e67 6,533 BA view · diff
v1.2.02026-06-10 17b6e1f 6,533 BA view · diff
v1.2.02026-06-10 9f00d65 6,534 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (6532 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

leadmagic/gtm-skills · 76 stars · license MIT · pushed 2026-10-14 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_f3onsdo5qjb64xqh
GET https://markdownregistry.com/api/v1/resolve?ref=leadmagic/gtm-skills/gtm-tool-cost-model
GET https://markdownregistry.com/api/v1/blob/4ed28052e9fcc10f2f1b5527d7ab6ef9ff1d1ff21d8c2c89de204610410105d1

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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