customer-marketing SKILL.md skillA
customer-marketing from leadmagic/gtm-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.
mdr add leadmagic/gtm-skills/customer-marketing@v2.4.0Pins v2.4.0 in mdr.lock. Pin the fingerprint instead.
- Audit grade
- A, 17 of 17 checks passed
- Kind
- SKILL.md skill
- Repository
- leadmagic/gtm-skills
- Path
skills/growth/customer-marketing/SKILL.md- Versions recorded
- 6
- Latest version
- v2.4.0, committed Oct 1, 2026
- First version recorded
- Jun 10, 2026
- Size
- 10,285 bytes
- Repository stars
- 76
- License
- MIT
Customer marketing and advocacy programs — case studies, testimonials, customer reference programs, NPS-driven advocacy, customer communities, user conferences, champion programs, logo usage, and review generation (G2, Capterra). Use when building customer marketing, generating case studies, launching a reference program, or mobilizing customer advocates.
Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.
What the file says
# Customer Marketing ## Overview Your best salespeople are your customers — and they work for free. A customer saying "we grew 3x with this product" is worth more than every ad you'll ever run. The mistake: treating customer marketing as an afterthought (sending a "would you write a review?" email once a year). The fix: a systematic advocacy program that turns happy customers into your most powerful GTM engine. ## Authoritative Foundations - **Bain & Company — Net Promoter System (Fred Reichheld)** — Route promoters to advocacy asks, and close the loop with detractors before asking anyone for a reference. - **Gainsight — Customer success** — Trigger advocacy asks from health scores and outcome milestones, not from the calendar. - **Influitive — Advocate marketing** — Give advocates a program of small, rewarding actions (reviews, referrals, references) that build toward bigger asks. - **HubSpot — Flywheel** — Delighted customers feed acquisition; design customer marketing so referrals and reviews reduce acquisition cost. ## When to Use Trigger phrases: "customer marketing", "case study program", "customer …
Read the whole file at its exact version.
How to install
mdr add leadmagic/gtm-skills/customer-marketing@sha256:587e6ee29c131818The line at the top of this page pins the label v2.4.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.
[](https://markdownregistry.com/a/art_ho4johro2yfzewxj)
4 badge image fetches in 30 days. What the badge shows.
Versions
The registry has recorded 6 versions of this file, between Jun 10, 2026 and Oct 1, 2026, about one every 23 days.
| version | committed | commit | size | audit | |
|---|---|---|---|---|---|
| v2.4.0 latest | 2026-10-01 | ca0d2ec | 10,285 B | A | view · diff |
| v2.4.0 | 2026-09-02 | a19750a | 10,710 B | A | view · diff |
| v2.4.0 | 2026-07-07 | 9acec38 | 10,704 B | A | view · diff |
| v2.4.0 | 2026-06-10 | e030e67 | 9,925 B | A | view · diff |
| v2.4.0 | 2026-06-10 | 0173be3 | 11,169 B | A | view · diff |
| v2.4.0 | 2026-06-10 | 17b6e1f | 11,136 B | A | view |
Audit of the latest version
- pass: Frontmatter block present
- pass: Frontmatter declares a name
- pass: Frontmatter declares a description
- pass: Size between 200 bytes and 200 KB (10285 bytes)
- pass: No zero-width or bidi control characters
- pass: No instruction hidden inside an HTML comment
- pass: No link to an exfiltration or paste host
- pass: No credential-shaped string
- pass: No instruction to send local credentials anywhere
- pass: No text hidden with inline styles
- pass: No prompt-injection phrasing
- pass: No curl or wget piped into a shell
- pass: No recursive delete of root, home or parent
- pass: No instruction to read or print local credentials
- pass: No base64 blob over 200 characters
- pass: No link to a raw IP address
- pass: No script tag
Source
leadmagic/gtm-skills · 76 stars · license MIT · pushed 2026-10-14 · branch main
API
GET https://markdownregistry.com/api/v1/artifacts/art_ho4johro2yfzewxj GET https://markdownregistry.com/api/v1/resolve?ref=leadmagic/gtm-skills/customer-marketing GET https://markdownregistry.com/api/v1/blob/587e6ee29c13181826a0df4f9abdcbc703df6ba7277bc57205df518f2833a101
Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.
Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.