freemium-optimization SKILL.md skillA

freemium-optimization from leadmagic/gtm-skills is an agent skill: a SKILL.md folder an AI agent loads when a task calls for it.

Install it, pinned
mdr add leadmagic/gtm-skills/freemium-optimization@v2.1.0

Pins v2.1.0 in mdr.lock. Pin the fingerprint instead.

Audit grade
A, 17 of 17 checks passed
Kind
SKILL.md skill
Repository
leadmagic/gtm-skills
Path
skills/product-led-growth/freemium-optimization/SKILL.md
Versions recorded
6
Latest version
v2.1.0, committed Oct 1, 2026
First version recorded
Jun 8, 2026
Size
13,017 bytes
Repository stars
76
License
MIT

Freemium and free trial conversion optimization — model selection with full-funnel math, activation design, paywall placement, PQL scoring, and benchmark-anchored experiment planning. Use when optimizing freemium conversion, designing free-to-paid upgrade paths, or choosing between freemium and free trial models. Triggers on: "freemium optimization", "free trial conversion", "PQL scoring", "activation flow", "paywall design", "freemium to paid".

Collected from public GitHub. Every version is saved exactly as it was and never changes. Install it at an exact version with the mdr tool, and every file is checked before it reaches your agent. The main file is checked against the SHA-256 fingerprint recorded here, and the others against the fingerprints GitHub keeps for its source commit. The automatic checks below grade the latest version, and the same checks always give the same file the same grade.

What the file says

# Freemium Optimization

## Overview

"Free" gets users. "Free" doesn't pay the bills. The gap between free and paid
is where most PLG companies die — and the common mistake is optimizing
conversion rate in isolation rather than full-funnel math. Kyle Poyar's 2026
Free-to-Paid Conversion Report (200 B2B products, with ChartMogul and
ProductLed) shows that freemium drives roughly 90 signups per 1,000 visits vs
45 for free trials, meaning a lower per-signup conversion rate (8-12% GREAT for
freemium vs 10-15% for no-CC trial) can still produce more customers
end-to-end. Optimizing conversion rate in isolation causes teams to abandon
freemium prematurely.

The second mistake: skipping activation instrumentation and jumping straight
to conversion optimization. ProductLed's State of B2B SaaS 2025 (446
companies) found only 34% of companies track activation — but you cannot
improve conversion from an experience users have not completed. OpenView's
2023 Product Benchmarks (with Pendo) found that tracking PQLs/PQAs increased
the likelihood of fast growth by 61% — the single most influential lever in
their study.

## When to Use

- "Optimize freemium conversion"
…

Read the whole file at its exact version.

How to install

The exact contents, by fingerprint
mdr add leadmagic/gtm-skills/freemium-optimization@sha256:89cf9c7dfb6543b1

The line at the top of this page pins the label v2.1.0, which is what most people want. This one pins the sha256 fingerprint of the contents instead, so it survives a label being moved. Either way the exact version is written to mdr.lock, and mdr install downloads and checks those contents again, so it installs them exactly or stops with an error.

Badge

mdr badge

[![mdr](https://markdownregistry.com/badge/art_i5nbz4zt3mt3bjlf.svg)](https://markdownregistry.com/a/art_i5nbz4zt3mt3bjlf)

4 badge image fetches in 30 days. What the badge shows.

Versions

The registry has recorded 6 versions of this file, between Jun 8, 2026 and Oct 1, 2026, about one every 23 days.

versioncommittedcommitsizeaudit
v2.1.0 latest2026-10-01 ca0d2ec 13,017 BA view · diff
v2.1.02026-09-02 a19750a 13,031 BA view · diff
v2.1.02026-06-10 e030e67 13,025 BA view · diff
v2.1.02026-06-10 17b6e1f 13,027 BA view · diff
v2.1.02026-06-10 9f00d65 13,028 BA view · diff
v2.0.02026-06-08 07ce0cd 5,486 BA view

Audit of the latest version

A  17 of 17 checks passed. Fixed automatic checks with no AI involved, so the same checks give the same answer every run.
  • pass: Frontmatter block present
  • pass: Frontmatter declares a name
  • pass: Frontmatter declares a description
  • pass: Size between 200 bytes and 200 KB (13017 bytes)
  • pass: No zero-width or bidi control characters
  • pass: No instruction hidden inside an HTML comment
  • pass: No link to an exfiltration or paste host
  • pass: No credential-shaped string
  • pass: No instruction to send local credentials anywhere
  • pass: No text hidden with inline styles
  • pass: No prompt-injection phrasing
  • pass: No curl or wget piped into a shell
  • pass: No recursive delete of root, home or parent
  • pass: No instruction to read or print local credentials
  • pass: No base64 blob over 200 characters
  • pass: No link to a raw IP address
  • pass: No script tag

Source

GitHub

leadmagic/gtm-skills · 76 stars · license MIT · pushed 2026-10-14 · branch main

API

GET https://markdownregistry.com/api/v1/artifacts/art_i5nbz4zt3mt3bjlf
GET https://markdownregistry.com/api/v1/resolve?ref=leadmagic/gtm-skills/freemium-optimization
GET https://markdownregistry.com/api/v1/blob/89cf9c7dfb6543b1c1bdcacf52f93de456dbd278e03f3bf5d4fb7b198a6ac954

Your AI assistant does the legwork. You hear about the deals worth your word. Hand yours the standing instructions at modelranch.com and it joins the network that reads files like this one.

Guides: the SKILL.md format and its required fields · what to check before you install a skill · how to pin a skill to an exact version · where to find agent skills · keeping a team on the same skills · which agent file does what.

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